LEADER 02976nam  2200565z- 450 
001 9910367759703321
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010   $a3-03921-472-1
035   $a(CKB)4100000010106120
035   $a(oapen)https://directory.doabooks.org/handle/20.500.12854/61030
035   $a(EXLCZ)994100000010106120
100   $a20202102d2019      |y         0
101 0 $aeng
135   $aurmn|---annan
181   $ctxt$2rdacontent
182   $cc$2rdamedia
183   $acr$2rdacarrier
200 10$aTourism Destination Management
210   $cMDPI - Multidisciplinary Digital Publishing Institute$d2019
215   $a1 electronic resource (122 p.)
311   $a3-03921-471-3 
330   $aThis book collected studies focused on the management of tourist destinations. Destinations are complex and adaptive systems, where the different elements that make them up have to be oriented towards achieving a common objective that improves the competitiveness of the destination. Five main lines of research on tourist destinations can be established: 1) the management, planning, and marketing of destinations, with special attention to the tourism supply chain, communication, and integral management; 2) the sustainability of resources and capabilities; 3) the renewal of destinations in order to update their offer and main resources to maintain competitiveness; 4) online reputation and communication through social media in order to create and enhance a strong brand image and customer loyalty; and 5) the application of new technologies in order to develop smart destinations. The book is made up of five research studies that focus on analyzing the transition towards a more circular tourist activity in hotels, image as a competitive factor of destinations, the value of cultural creativity, the coherence of online reputation, and the relationship between hotel prices and online reputation in different tourist destinations.
610   $aUpper Silesian Conurbation
610   $apost-industrial cities development
610   $aabstract and figurative clues
610   $arating of online reputation
610   $aprice
610   $ahotel sector?s competitiveness
610   $aregional image
610   $ainnovation
610   $alodging
610   $aonline reputation
610   $aservice quality
610   $aonline customer review
610   $atourism destination
610   $acustomer online review
610   $acommunity manager
610   $asustainable tourism
610   $aadded value
610   $acultural and creative community
610   $asocial media content exploration
610   $acircular economy
610   $anegative stereotypes
610   $adestination image
700   $aRodríguez-Díaz$b Manuel$4auth$01292435
702   $aEspino-Rodríguez$b Tomás F$4auth
906   $aBOOK
912   $a9910367759703321
996   $aTourism Destination Management$93022305
997   $aUNINA