LEADER 03538nam 22005415 450 001 9910337783803321 005 20200629212050.0 010 $a3-319-98705-4 024 7 $a10.1007/978-3-319-98705-7 035 $a(CKB)4100000007592220 035 $a(MiAaPQ)EBC5660312 035 $a(DE-He213)978-3-319-98705-7 035 $a(PPN)233800476 035 $a(EXLCZ)994100000007592220 100 $a20190131d2019 u| 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aEffective Complaint Management $eThe Business Case for Customer Satisfaction /$fby Bernd Stauss, Wolfgang Seidel 205 $a2nd ed. 2019. 210 1$aCham :$cSpringer International Publishing :$cImprint: Springer,$d2019. 215 $a1 online resource (496 pages) 225 1 $aManagement for Professionals,$x2192-8096 311 $a3-319-98704-6 327 $aComplaint Management in a Customer-Oriented Firm -- Complaints -- The Behavior of Dissatisfied Customers -- Principles of Complaint Management -- Strategic Planning of Complaint Management -- Complaint Stimulation -- Complaint Acceptance -- Complaint Processing -- Complaint Reaction -- Complaint Evaluation -- Complaint-Management Controlling -- Complaint Reporting -- Utilization of Complaint Information -- Human Resource Aspects of Complaint Management -- Organizational Aspects of Complaint Management -- Technological Aspects of Complaint Management -- Social Media Complaints -- Implementing Active Complaint Management -- Quick Test Complaint Management. 330 $aThis practice- and research-based book caters to the needs of executive managers who see customer satisfaction as their primary goal. The authors identify the need for an effective complaint management strategy that prevents the loss of dissatisfied customers. Dissatisfied customers are at risk of migrating; accordingly, neglecting professional complaint management poses a considerable threat to customer relationships, sales and profits. The book offers a comprehensive management concept, which emphasizes direct contact with the complainant by employing complaint stimulation, acceptance, processing and reaction. Further, it discusses the relevant ?backstage? tasks involved in using complaint information to achieve quality improvements and cost reductions through complaint analysis, controlling and reporting. . 410 0$aManagement for Professionals,$x2192-8096 606 $aCustomer relations?Management 606 $aCall centers 606 $aLeadership 606 $aCustomer Relationship Management$3https://scigraph.springernature.com/ontologies/product-market-codes/513050 606 $aCall Center/Customer Service$3https://scigraph.springernature.com/ontologies/product-market-codes/524010 606 $aBusiness Strategy/Leadership$3https://scigraph.springernature.com/ontologies/product-market-codes/515010 615 0$aCustomer relations?Management. 615 0$aCall centers. 615 0$aLeadership. 615 14$aCustomer Relationship Management. 615 24$aCall Center/Customer Service. 615 24$aBusiness Strategy/Leadership. 676 $a658.812 700 $aStauss$b Bernd$4aut$4http://id.loc.gov/vocabulary/relators/aut$0999182 702 $aSeidel$b Wolfgang$4aut$4http://id.loc.gov/vocabulary/relators/aut 906 $aBOOK 912 $a9910337783803321 996 $aEffective Complaint Management$92292401 997 $aUNINA