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010   $a3-319-02801-4
024 7 $a10.1007/978-3-319-02801-9
035   $a(CKB)3710000000311621
035   $a(EBL)1968679
035   $a(OCoLC)908090344
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035   $a(PQKBTitleCode)TC0001408136
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035   $a(DE-He213)978-3-319-02801-9
035   $a(MiAaPQ)EBC1968679
035   $a(PPN)183150309
035   $a(EXLCZ)993710000000311621
100   $a20141201d2015      u|             0
101 0 $aeng
135   $aur|n|---|||||
181   $ctxt
182   $cc
183   $acr
200 14$aThe Neuroscientific Basis of Successful Design$b[electronic resource] $eHow Emotions and Perceptions Matter /$fby Marco Maiocchi
205   $a1st ed. 2015.
210  1$aCham :$cSpringer International Publishing :$cImprint: Springer,$d2015.
215   $a1 online resource (117 p.)
225 1 $aPoliMI SpringerBriefs,$x2282-2577
300   $aDescription based upon print version of record.
311   $a3-319-02800-6 
320   $aIncludes bibliographical references and index.
327   $aEmotions and design methodologies -- Design as evolutionary discipline -- Emotions and design -- Perception and emotions -- Metaphors and design -- The Design Process -- Case studies -- Future developments.
330   $aThe term ?design? today encompasses attributes of artifacts that go beyond their intended functions, imbuing them with new meanings. Those meanings are deeply related to the emotions perceived by the users. This book investigates the findings deriving from the neurosciences that are relevant to design. Drawing upon up-to-date neuroscientific knowledge, the authors define what an emotion is, examine the relationship between perceptions and emotions and discuss the role of metaphoric communication. Particular attention is paid to those elements of perception and metaphoric interpretation that cause the emotions to rise. Consequences for the design process are then considered and a design process is proposed that takes into account emotional impacts as one of the goals. A solid scientific approach to the subject is maintained throughout and understanding is facilitated by the inclusion of a rich collection of successful design artifacts, the emotional aspects of which are analyzed.
410  0$aPoliMI SpringerBriefs,$x2282-2577
606   $aEngineering design
606   $aIndustrial psychology
606   $aNeurosciences
606   $aIndustrial design
606   $aEngineering Design$3https://scigraph.springernature.com/ontologies/product-market-codes/T17020
606   $aIndustrial and Organizational Psychology$3https://scigraph.springernature.com/ontologies/product-market-codes/Y20030
606   $aNeurosciences$3https://scigraph.springernature.com/ontologies/product-market-codes/B18006
606   $aIndustrial Design$3https://scigraph.springernature.com/ontologies/product-market-codes/K19020
615  0$aEngineering design.
615  0$aIndustrial psychology.
615  0$aNeurosciences.
615  0$aIndustrial design.
615 14$aEngineering Design.
615 24$aIndustrial and Organizational Psychology.
615 24$aNeurosciences.
615 24$aIndustrial Design.
676   $a745.2019
700   $aMaiocchi$b Marco$4aut$4http://id.loc.gov/vocabulary/relators/aut$09970
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910299662203321
996   $aThe Neuroscientific Basis of Successful Design$92525665
997   $aUNINA