LEADER 04860nam 22006855 450 001 9910299162703321 005 20251225203519.0 010 $a3-319-97749-0 024 7 $a10.1007/978-3-319-97749-2 035 $a(CKB)4100000005323214 035 $a(DE-He213)978-3-319-97749-2 035 $a(MiAaPQ)EBC6303412 035 $a(PPN)229503144 035 $a(EXLCZ)994100000005323214 100 $a20180720d2018 u| 0 101 0 $aeng 135 $aurnn|008mamaa 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aDigital Economy. Emerging Technologies and Business Innovation $eThird International Conference, ICDEc 2018, Brest, France, May 3-5, 2018, Proceedings /$fedited by Mohamed Anis Bach Tobji, Rim Jallouli, Yamen Koubaa, Anton Nijholt 205 $a1st ed. 2018. 210 1$aCham :$cSpringer International Publishing :$cImprint: Springer,$d2018. 215 $a1 online resource (XIV, 197 p. 44 illus.) 225 1 $aLecture Notes in Business Information Processing,$x1865-1356 ;$v325 300 $aIncludes index. 311 08$a3-319-97748-2 327 $aDigital Marketing -- The Role of Content Marketing Strategies in Traffic Generation: A Conceptual Model Development -- Exploring Readers' Perception of Professional Blogs -- Co-design and Chronic Regulatory Focus: a Cross-Cultural Study and Suggestions for Future e-Marketing Practices -- The Practices of Nonprofit Organizations in the New Age of Social Media: A Qualitative Study of Donors' Receptiveness -- E-Banking and competitive intelligence -- The Likelihood of Financial Inclusion in e-Banking: a BiProbit Sample-Selection Modeling Approach -- Banking Development, Governance and Innovation -- Competitive Intelligence in the Start-Up Companies Belonging to the ICT Sector in Tunisia -- Information System Technologies -- Lightweight Cryptography for Resource-Constrained Devices: A Comparative Study and Rectangle Cryptanalysis -- An Improved CNN Steganalysis Architecture Based on Catalyst Kernels" and Transfer Learning -- DAPER Joint Learning from Partially Structured GraphDatabases -- An Adverse Drug Events Ontology Population from Text using a Multi-Class SVM based Approach -- E-Learning, E-Government and E-health -- E-Learning Effectiveness: a Survey in Two Tunisian Higher Education Establishments Using an Educational Platform -- Determinants of E-Learning Effectiveness: The Case of Tunisian Virtual School of Post Office -- E-Government and Social Media in Tunisia: An Empirical Analysis -- Social Marketing in Tunisian Public Health: Case of Sahtek. 330 $aThis book constitutes the refereed proceedings of the Third International Conference on Digital Economy, ICDEc 2018, held in Brest, France in May 2018. The conference was founded in 2016 to discuss innovative research and projects related to the support role of Information System Technologies in the digital transformation process, business innovation and e-commerce. The 15 papers presented in this volume were carefully reviewed and selected from 41 submissions. The theme of ICDEc 2018 was ?Digital Economy: Emerging Technologies and Business Innovation?. The papers were organized in topical sections named: digital marketing; e-banking and competitive intelligence; information system technologies; and e-learning, e-government and e-health. 410 0$aLecture Notes in Business Information Processing,$x1865-1356 ;$v325 606 $aElectronic commerce 606 $aApplication software 606 $aInformation technology$xManagement 606 $aEducation$xData processing 606 $ae-Commerce and e-Business 606 $aE-Business 606 $aComputer and Information Systems Applications 606 $aComputer Application in Administrative Data Processing 606 $aComputers and Education 615 0$aElectronic commerce. 615 0$aApplication software. 615 0$aInformation technology$xManagement. 615 0$aEducation$xData processing. 615 14$ae-Commerce and e-Business. 615 24$aE-Business. 615 24$aComputer and Information Systems Applications. 615 24$aComputer Application in Administrative Data Processing. 615 24$aComputers and Education. 676 $a658.872 702 $aBach Tobji$b Mohamed Anis$4edt$4http://id.loc.gov/vocabulary/relators/edt 702 $aJallouli$b Rim$4edt$4http://id.loc.gov/vocabulary/relators/edt 702 $aKoubaa$b Yamen$4edt$4http://id.loc.gov/vocabulary/relators/edt 702 $aNijholt$b Anton$4edt$4http://id.loc.gov/vocabulary/relators/edt 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910299162703321 996 $aDigital Economy. Emerging Technologies and Business Innovation$93568349 997 $aUNINA