LEADER 04026nam 22006495 450 001 9910298555303321 005 20200919031828.0 010 $a3-658-06470-6 024 7 $a10.1007/978-3-658-06470-9 035 $a(CKB)3710000000168233 035 $a(EBL)1783567 035 $a(OCoLC)889267655 035 $a(SSID)ssj0001295402 035 $a(PQKBManifestationID)11724569 035 $a(PQKBTitleCode)TC0001295402 035 $a(PQKBWorkID)11337090 035 $a(PQKB)10338745 035 $a(MiAaPQ)EBC1783567 035 $a(DE-He213)978-3-658-06470-9 035 $a(PPN)179924397 035 $a(EXLCZ)993710000000168233 100 $a20140704d2014 u| 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aLegacy, Sustainability and CSR at Mega Sport Events $eAn Analysis of the UEFA EURO 2008 in Switzerland /$fby Pierre Lienhard, Holger Preuss 205 $a1st ed. 2014. 210 1$aWiesbaden :$cSpringer Fachmedien Wiesbaden :$cImprint: Springer Gabler,$d2014. 215 $a1 online resource (266 p.) 225 1 $aEvent- und Impaktforschung,$x2662-9224 300 $a"Research"--Cover. 311 $a1-322-17145-9 311 $a3-658-06469-2 320 $aIncludes bibliographical references at the end of each chapters. 327 $aCorporate Governance & Corporate Social Responsibility -- Cultural and Societal Sustainability of Mega Events -- The Policy Makers for Mega Sporting Events. 330 $aThe UEFA European Football Championship 2008TM (EURO 2008) was the largest sports event ever organized in Switzerland. The host nations Austria and Switzerland emphasized the sustainability of the event. Through their analysis the authors argue that well-known principles of sustainability and policy were not uniformly implemented for the EURO 2008. Nonetheless, this book shows how, in Switzerland, a legacy was created through the implementation of corporate governance and social responsibility policies by UEFA, the Swiss Government and the Swiss Football Association. This book offers an unprecedented resource for sports practitioners and researchers. It provides a wealth of data based on the study of existing scholarly literature, key strategic and conceptual documents as well as exclusive interviews with high-level executives involved in the organization of EURO 2008. Contents Corporate Governance & Corporate Social Responsibility Cultural and Societal Sustainability of Mega Events The Policy Makers for Mega Sporting Events Target Groups Lecturers and scholars in political-, economical and sports science Practitioners in the fields of sport-, event-, marketing and project management, decision makers from sports governing bodies, the public authority The Authors Pierre Lienhard, Executive Master in European Sport Governance (at the Political Studies Institute of Paris (Sciences Po), France; Sports Business Professional, Switzerland. Univ.-Prof. Dr. Holger Preuss is Professor for Sport Economics and Sport Sociology at the Johannes Gutenberg University Mainz, Germany.  . 410 0$aEvent- und Impaktforschung,$x2662-9224 606 $aEconomic policy 606 $aBusiness 606 $aManagement science 606 $aEconomic Policy$3https://scigraph.springernature.com/ontologies/product-market-codes/W34010 606 $aBusiness and Management, general$3https://scigraph.springernature.com/ontologies/product-market-codes/500000 615 0$aEconomic policy. 615 0$aBusiness. 615 0$aManagement science. 615 14$aEconomic Policy. 615 24$aBusiness and Management, general. 676 $a330 676 $a658.049 700 $aLienhard$b Pierre$4aut$4http://id.loc.gov/vocabulary/relators/aut$01058626 702 $aPreuss$b Holger$4aut$4http://id.loc.gov/vocabulary/relators/aut 906 $aBOOK 912 $a9910298555303321 996 $aLegacy, Sustainability and CSR at Mega Sport Events$92501246 997 $aUNINA