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024 7 $a10.1007/978-3-658-07487-6
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035   $a(PQKBTitleCode)TC0001372205
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100   $a20141009d2015      u|             0
101 0 $aeng
135   $aur|n|---|||||
181   $ctxt
182   $cc
183   $acr
200 10$aFinancial Communication in Small and Medium-Sized Enterprises$b[electronic resource] $ePatents in Financial Communication /$fby Alexander Zureck
205   $a1st ed. 2015.
210  1$aWiesbaden :$cSpringer Fachmedien Wiesbaden :$cImprint: Springer Gabler,$d2015.
215   $a1 online resource (112 p.)
225 1 $aBusiness, Economics, and Law,$x2625-6959
300   $a"Results"--Cover.
311   $a3-658-07486-8 
320   $aIncludes bibliographical references.
327   $aFinancial Communication in the Context of Information Economics -- Financial Communication in Small and Medium-Sized Enterprises -- Patents in Financial Communication.
330   $aTo ensure refinancing opportunities for SMEs, answers for bridging the information gap between investor and company are needed; in this context, capital markets are becoming increasingly important. Alexander Zureck focuses on patents as an example of intangible assets and on their importance for the financial communication between SMEs and the capital market. A positive correlation between patent application and stock price development underscores the importance of patents. Based on his findings, the author recommends to take patents and other intangible assets into companys? financial communication. Contents Financial Communication in the Context of Information Economics Financial Communication in Small and Medium-Sized Enterprises Patents in Financial Communication Target Groups Researchers, students, and practitioners in the field of economics with a focus on finance, communication and medium-sized enterprises The Author While Alexander Zureck studied business administration at FOM University of Applied Sciences, he worked in market research and in a bank. Today, he works for the FOM University of Applied Sciences in the field of financial research and he consults small and medium-sized enterprises.
410  0$aBusiness, Economics, and Law,$x2625-6959
606   $aFinance
606   $aManagement
606   $aIndustrial management
606   $aMacroeconomics
606   $aFinance, general$3https://scigraph.springernature.com/ontologies/product-market-codes/600000
606   $aInnovation/Technology Management$3https://scigraph.springernature.com/ontologies/product-market-codes/518000
606   $aMacroeconomics/Monetary Economics//Financial Economics$3https://scigraph.springernature.com/ontologies/product-market-codes/W32000
615  0$aFinance.
615  0$aManagement.
615  0$aIndustrial management.
615  0$aMacroeconomics.
615 14$aFinance, general.
615 24$aInnovation/Technology Management.
615 24$aMacroeconomics/Monetary Economics//Financial Economics.
676   $a330
676   $a332
676   $a657.8333
676   $a658.152
700   $aZureck$b Alexander$4aut$4http://id.loc.gov/vocabulary/relators/aut$01061423
906   $aBOOK
912   $a9910298508303321
996   $aFinancial Communication in Small and Medium-Sized Enterprises$92518789
997   $aUNINA