LEADER 04371nam  22007575  450 
001 9910298482403321
005 20200919110419.0
010   $a3-319-13440-X
024 7 $a10.1007/978-3-319-13440-6
035   $a(CKB)3710000000360284
035   $a(EBL)1998375
035   $a(OCoLC)904132086
035   $a(SSID)ssj0001451870
035   $a(PQKBManifestationID)11952119
035   $a(PQKBTitleCode)TC0001451870
035   $a(PQKBWorkID)11479473
035   $a(PQKB)11106569
035   $a(DE-He213)978-3-319-13440-6
035   $a(MiAaPQ)EBC1998375
035   $a(PPN)18449415X
035   $a(EXLCZ)993710000000360284
100   $a20150225d2015      u|         0
101 0 $aeng
135   $aur|n|---|||||
181   $ctxt
182   $cc
183   $acr
200 10$aBoundary Spanning Elements and the Marketing Function in Organizations $eConcepts and Empirical Studies /$fedited by Sunil Sahadev, Keyoor Purani, Neeru Malhotra
205   $a1st ed. 2015.
210  1$aCham :$cSpringer International Publishing :$cImprint: Springer,$d2015.
215   $a1 online resource (174 p.)
300   $aDescription based upon print version of record.
311   $a3-319-13439-6 
320   $aIncludes bibliographical references at the end of each chapters.
327   $aManaging Boundary Spanning Elements: An Introduction -- Customer Cyberbullying: The Experiences of India's International-Facing Call Centre Agents -- A Study of Service Worker Burnout in Russia -- Drivers of Salesperson's Customer Orientation - A Work Value Perspective -- Exploring the Role of Salesperson Attributes and Service Behaviors in Adaptive Selling -- The Mediating Role of Role Stress in the Relationship Between Goal Orientation and Job satisfaction Among Salespersons: An Empirical Study -- Management Interventions and Prosocial Behaviours: Understanding the Mediating Mechanisms -- Customer Responses to Service Failure and Recovery Experiences -- Boundary Objects and End User Engagement: Illustrations from the Social Enterprise Domain -- Boundary Spanning Challenges in a Co-Creative Enterprise: Lesson from Social Problem-Solving Collaborations.
330   $aThis book presents current research on boundary spanning elements. The editors bring together extant knowledge in the field and present a uniform narrative. Previous studies have often been disseminated across several academic disciplines like services marketing, personal selling and sales management etc. and this monograph aggregates studies dealing with boundary spanning elements or has boundary spanning elements related to the marketing function as the main empirical platform under a uniform theoretical perspective. Each chapter in the book deals with an important research theme and synthesizes studies in relation to boundary spanning elements.
606   $aMarketing
606   $aSales management
606   $aGlobalization
606   $aMarkets
606   $aPersonnel management
606   $aService industries
606   $aMarketing$3https://scigraph.springernature.com/ontologies/product-market-codes/513000
606   $aSales/Distribution$3https://scigraph.springernature.com/ontologies/product-market-codes/524000
606   $aEmerging Markets/Globalization$3https://scigraph.springernature.com/ontologies/product-market-codes/525010
606   $aHuman Resource Management$3https://scigraph.springernature.com/ontologies/product-market-codes/517000
606   $aServices$3https://scigraph.springernature.com/ontologies/product-market-codes/527020
615  0$aMarketing.
615  0$aSales management.
615  0$aGlobalization.
615  0$aMarkets.
615  0$aPersonnel management.
615  0$aService industries.
615 14$aMarketing.
615 24$aSales/Distribution.
615 24$aEmerging Markets/Globalization.
615 24$aHuman Resource Management.
615 24$aServices.
676   $a658.8
702   $aSahadev$b Sunil$4edt$4http://id.loc.gov/vocabulary/relators/edt
702   $aPurani$b Keyoor$4edt$4http://id.loc.gov/vocabulary/relators/edt
702   $aMalhotra$b Neeru$4edt$4http://id.loc.gov/vocabulary/relators/edt
906   $aBOOK
912   $a9910298482403321
996   $aBoundary Spanning Elements and the Marketing Function in Organizations$92536066
997   $aUNINA