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010   $a3-319-16217-9
024 7 $a10.1007/978-3-319-16217-1
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035   $a(DE-He213)978-3-319-16217-1
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100   $a20150330d2015      u|         0
101 0 $aeng
135   $aur|n|---|||||
181   $ctxt
182   $cc
183   $acr
200 10$aEmployee Engagement in Media Management $eCreativeness and Organizational Development /$fby Stavros Georgiades
205   $a1st ed. 2015.
210  1$aCham :$cSpringer International Publishing :$cImprint: Springer,$d2015.
215   $a1 online resource (127 p.)
225 1 $aMedia Business and Innovation,$x2523-319X
300   $aDescription based upon print version of record.
311   $a3-319-16216-0 
320   $aIncludes bibliographical references.
327   $a1 Introduction -- 2 Employee Engagement and Organizational Change -- 3 Communication Process to Achieve Employee Engagement -- 4 Organizational Arrangements for Participation Leading Towards Employee Engagement -- 5 Employee Engagement Implementation Leading Towards Employee Creativity -- 6 Assessing Employee Creativity -- 7 Conclusion.
330   $aThis book explores a major media management topic on the basis of case study research conducted in European, US and Brazilian media companies. More specifically, it examines the dynamics of employee engagement, aiming at organizational development through change. The book contemplates the discipline of Media Management through a management lens, and focuses on the construct of employee engagement and its value with regard to successfully introducing change and achieving organizational development. It concentrates on providing the necessary information and organizational arrangements from the points of view of media managers and employees, and highlights how this engagement can encourage employees to create and innovate. The book is directed towards researchers and students, as well as practitioners/professionals involved with media organizations.
410  0$aMedia Business and Innovation,$x2523-319X
606   $aIndustrial management
606   $aPersonnel management
606   $aOrganization
606   $aPlanning
606   $aMedia Management$3https://scigraph.springernature.com/ontologies/product-market-codes/513020
606   $aHuman Resource Management$3https://scigraph.springernature.com/ontologies/product-market-codes/517000
606   $aOrganization$3https://scigraph.springernature.com/ontologies/product-market-codes/516000
615  0$aIndustrial management.
615  0$aPersonnel management.
615  0$aOrganization.
615  0$aPlanning.
615 14$aMedia Management.
615 24$aHuman Resource Management.
615 24$aOrganization.
676   $a302.23068
700   $aGeorgiades$b Stavros$4aut$4http://id.loc.gov/vocabulary/relators/aut$01061547
906   $aBOOK
912   $a9910298470103321
996   $aEmployee Engagement in Media Management$92519172
997   $aUNINA