LEADER 05107nam 22006735 450 001 9910298367303321 005 20200706112730.0 010 $a3-319-01463-3 024 7 $a10.1007/978-3-319-01463-0 035 $a(CKB)2670000000428572 035 $a(EBL)1466737 035 $a(SSID)ssj0001005754 035 $a(PQKBManifestationID)11547709 035 $a(PQKBTitleCode)TC0001005754 035 $a(PQKBWorkID)11092905 035 $a(PQKB)10929125 035 $a(MiAaPQ)EBC1466737 035 $a(DE-He213)978-3-319-01463-0 035 $a(PPN)172424003 035 $a(EXLCZ)992670000000428572 100 $a20130913d2014 u| 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aCreating Shared Value $eImpacts of Nestlé in Moga, India /$fby Asit K. Biswas, Cecilia Tortajada, Andrea Biswas-Tortajada, Yugal K. Joshi, Aishvarya Gupta 205 $a1st ed. 2014. 210 1$aCham :$cSpringer International Publishing :$cImprint: Springer,$d2014. 215 $a1 online resource (117 p.) 225 1 $aSpringerBriefs on Case Studies of Sustainable Development,$x2196-7830 300 $aDescription based upon print version of record. 311 $a3-319-01462-5 320 $aIncludes bibliographical references and index. 327 $aExecutive Summary -- Introduction -- Moga factory: The beginning -- India?s revolutions: Seizing local potential and harnessing -- Milk production -- The Key to Success: Agricultural Extension Services -- Contributions to the local economy -- A test to the Moga community of interests -- Evolution of the dairy industry in Moga -- Moga as a catalyst for development -- Sharing the future: Concluding thoughts. 330 $aNestlé?s Moga factory was set up in 1961 and comprises of the primary milk collection area for Nestlé?s operations. Since its inception in Moga, Nestlé has been working with its milk farmers and ancillary suppliers towards improving quality and productivity. The study presented in this book (carried out by the Third World Centre for Water Management, Mexico) highlights Nestlé?s way of doing business through its philosophy of Creating Shared Value (CSV) and how it contributed to the development of the region over the past 50 years through direct and indirect employment, steady income for milk and other suppliers, and technology transfer. The main objective of the study is to learn to what extent has Nestlé contributed to fulfilling the societal aspirations and expectations of the people working in and around its factory in terms of employment generation, poverty alleviation, general improvements in the community?s standards of living and environmental conservation. The study also tried to determine to what extent has the company created shared value for itself, milk farmers, ancillary firms, and the community at large. This effort aims at encouraging more research to be carried out to comprehensively and authoritatively look into the impacts private sector can have on and around the area where their factories are located and that way, contribute to our understanding of social-corporate-government interdependency. An important aspect of this pioneering monograph is the methodology that could be used to study how Corporate Social Responsibility (CSR) or Creating Shared Value (CSV) of a large multinational company can be properly monitored and objectively evaluated at a region-specific scale, especially as very few studies of this nature have been carried out anywhere in the world. This definitive book is further enriched by a foreword by Prof. Michael Porter of Harvard Business School and an epilogue by Peter Brabeck-Letmathe and Paul Bulcke, Chairman of the Board and CEO of Nestlé respectively. 410 0$aSpringerBriefs on Case Studies of Sustainable Development,$x2196-7830 606 $aEconomic geography 606 $aBusiness ethics 606 $aSustainable development 606 $aEconomic Geography$3https://scigraph.springernature.com/ontologies/product-market-codes/J12000 606 $aBusiness Ethics$3https://scigraph.springernature.com/ontologies/product-market-codes/526000 606 $aSustainable Development$3https://scigraph.springernature.com/ontologies/product-market-codes/U34000 615 0$aEconomic geography. 615 0$aBusiness ethics. 615 0$aSustainable development. 615 14$aEconomic Geography. 615 24$aBusiness Ethics. 615 24$aSustainable Development. 676 $a330.9 700 $aBiswas$b Asit K$4aut$4http://id.loc.gov/vocabulary/relators/aut$0441238 702 $aTortajada$b Cecilia$4aut$4http://id.loc.gov/vocabulary/relators/aut 702 $aBiswas-Tortajada$b Andrea$4aut$4http://id.loc.gov/vocabulary/relators/aut 702 $aJoshi$b Yugal K$4aut$4http://id.loc.gov/vocabulary/relators/aut 702 $aGupta$b Aishvarya$4aut$4http://id.loc.gov/vocabulary/relators/aut 906 $aBOOK 912 $a9910298367303321 996 $aCreating Shared Value$92510479 997 $aUNINA