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010   $a3-319-63994-3
024 7 $a10.1007/978-3-319-63994-9
035   $a(CKB)4100000001040389
035   $a(DE-He213)978-3-319-63994-9
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035   $a(PPN)222238941
035   $a(EXLCZ)994100000001040389
100   $a20171107d2018      u|         0
101 0 $aeng
135   $aurnn|008mamaa
181   $ctxt$2rdacontent
182   $cc$2rdamedia
183   $acr$2rdacarrier
200 10$aIndustry Trends in Cloud Computing $eAlternative Business-to-Business Revenue Models /$fby David Dempsey, Felicity Kelliher
205   $a1st ed. 2018.
210  1$aCham :$cSpringer International Publishing :$cImprint: Palgrave Macmillan,$d2018.
215   $a1 online resource (XXVIII, 205 p. 16 illus. in color.) 
311   $a3-319-63993-5 
320   $aIncludes bibliographical references at the end of each chapters and index.
327   $aChapter 1: Introduction -- Chapter 2: Cloud Computing -- Chapter 3: Cloud Computing: The Emergence of the 5th Utility -- Chapter 4: Revenue Models and Pricing Strategies in the B2B SaaS Market -- Chapter 5: Business-to-Business Client Relationships in the Cloud Computing Software as a Service Realm -- Chapter 6: Recurring Revenue Framework Through a Cloud Computing Channel -- Chapter 7: B2B Cloud Computing Software as a Service Revenue Model -- Chapter 8: Recurring Revenue Model in Practice -- Chapter 9: Conclusion and Next Steps. .
330   $aExploring the Cloud Computing (CC) commercial landscape as it matures; this book asserts that the key ingredient in sustaining the Software as a Service (SaaS) business model is subscription renewal. Chronicling the evolution and future trajectory of the CC concept, the authors examine the new paradigm it is creating for the distribution of computer software applications among business-to-business (B2B) clients. CC enabled SaaS has been fundamentally changing the revenue expectations and business model for the application software industry, and impacting on how SaaS providers pursue, acquire and retain B2B clients. Securing SaaS subscription renewal is critical to the survival and prosperity of this business as attrition can have a significant impact on the financial viability of SaaS businesses based on this model. Focusing on the B2B client and the SaaS industry dependency on renewal subscriptions delivered through the CC channel, the primary research presented in this book seeks to examine the key drivers behind the B2B SaaS subscription renewal decision and, in doing so, to explore the recurring revenue framework for the Cloud SaaS business. .
606   $aManagement information systems
606   $aProduction management
606   $aSoftware Management$3https://scigraph.springernature.com/ontologies/product-market-codes/522050
606   $aOperations Management$3https://scigraph.springernature.com/ontologies/product-market-codes/519000
606   $aBusiness Information Systems$3https://scigraph.springernature.com/ontologies/product-market-codes/522030
615  0$aManagement information systems.
615  0$aProduction management.
615 14$aSoftware Management.
615 24$aOperations Management.
615 24$aBusiness Information Systems.
676   $a658.4038
700   $aDempsey$b David$4aut$4http://id.loc.gov/vocabulary/relators/aut$01060706
702   $aKelliher$b Felicity$4aut$4http://id.loc.gov/vocabulary/relators/aut
906   $aBOOK
912   $a9910298184403321
996   $aIndustry Trends in Cloud Computing$92514991
997   $aUNINA