LEADER 01555nas 2200493- 450 001 9910273538803321 005 20141021154415.0 011 $a2327-2562 035 $a(OCoLC)828863289 035 $a(CKB)110978966555988 035 $a(CONSER)--2013200247 035 $a(EXLCZ)99110978966555988 100 $a20130304a20139999 --- a 101 0 $aeng 181 $ctxt$2rdacontent 182 $cn$2rdamedia 183 $anc$2rdacarrier 200 00$aMidJersey business 210 1$aHamilton, NJ :$cThe MidJersey Chamber of Commerce,$d2013.- 215 $avolmes $cillustrations ;$d28 cm 311 $a0194-9101 606 $aIndustries$zNew Jersey$zMercer County$vPeriodicals 606 $aBusiness enterprises$zNew Jersey$vPeriodicals 606 $aIndustries$zNew Jersey$vPeriodicals 606 $aBusiness enterprises$2fast$3(OCoLC)fst00842519 606 $aCommerce$2fast$3(OCoLC)fst00869279 606 $aIndustries$2fast$3(OCoLC)fst00971852 607 $aNew Jersey$xCommerce$vPeriodicals 607 $aMercer County (N.J.)$xCommerce$vPeriodicals 607 $aNew Jersey$2fast 607 $aNew Jersey$zMercer County$2fast 608 $aPeriodicals.$2fast 615 0$aIndustries 615 0$aBusiness enterprises 615 0$aIndustries 615 7$aBusiness enterprises. 615 7$aCommerce. 615 7$aIndustries. 676 $a380.1 712 02$aMidJersey Chamber of Commerce, 906 $aJOURNAL 912 $a9910273538803321 996 $aMidJersey business$92129159 997 $aUNINA LEADER 06055nam 2200649 450 001 9910817451903321 005 20200520144314.0 010 $a1-118-78183-X 010 $a1-118-78181-3 010 $a1-118-78185-6 035 $a(CKB)2550000001349266 035 $a(EBL)1776982 035 $a(DLC) 2014026251 035 $a(Au-PeEL)EBL1776982 035 $a(CaPaEBR)ebr10925523 035 $a(CaONFJC)MIL640752 035 $a(OCoLC)882620591 035 $a(CaSebORM)9781118781807 035 $a(MiAaPQ)EBC1776982 035 $a(EXLCZ)992550000001349266 100 $a20140912h20142014 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $2rdacontent 182 $2rdamedia 183 $2rdacarrier 200 10$aTrillion dollar economists $ehow economists and their ideas have transformed business /$fRobert E. Litan 205 $a1st edition 210 1$aHoboken, New Jersey :$cWiley :$cBloomberg Press,$d2014. 210 4$dİ2014 215 $a1 online resource (402 p.) 225 1 $aBloomberg 300 $aIncludes index. 311 $a1-118-78180-5 311 $a1-322-09501-9 320 $aIncludes bibliographical references. 327 $aMachine generated contents note: Preface Chapter 1 Introduction: Economists as Innovators Organization of the Book My Personal Interest (and Bias) Chapter 2 An Easy Introduction to Economics Rationality Markets Market Failures The "Macro"/"Micro" Distinction Economic Growth in the Short and Long Runs The Equity-Efficiency Tradeoff Innovation and Growth: The Role of Economists The Bottom Line Part I The Power of Economic Ideas: Direct Use in Business Chapter 3 The Price is Right The "Bloomberg Way" of Pricing Auctions Airline Seats Google and On-Line Ads Other Uses of Auction-Based Pricing Conditional Offer of Purchase (Name Your Price): Priceline Different Prices for Different Folks The Bottom Line Chapter 4 Minimizing Costs Optimization Learning by Doing The Bottom Line Chapter 5 Beyond Moneyball A Brief Guide to Regression Analysis The Business of Forecasting The Business of Economic Consulting Data Analytics and "Big Data" Econometrics and Sports: Money Ball Regulatory Money Ball The Bottom Line Chapter 6 Experiments in Economics and Business Economics in the Lab: Vernon Smith and "Experimental Economics" "Lab" Experiments in Business: Focus Groups Economic Experiments in the Field: Randomized Controlled Trials Business Experimentation in the Field Innovation and Entrepreneurship: Experimentation as the Foundation of Growth The Bottom Line Chapter 7 Matchmaker, Matchmaker A Gentle Introduction to Market Design and Matching Theory Matchmaking in the Labor Market Matchmaking and Online Dating The Bottom Line Chapter 8 Economists and Mostly Good Financial Engineering Not Putting Your Eggs in One Basket: The Rise of Index Investing Efficient Markets and Their Implications Behavioral Finance Valuing Options: Upsides and Downsides The Bottom Line Part II Economist-Inspired Policy Platforms for Private Business Chapter 9 Planes, Trains and... Trucks Origins of Transportation Regulation Airline Deregulation Trucking Deregulation Railroad Deregulation Deregulation's Impact: The Transportation Industry Deregulation as a Business Platform The Bottom Line Chapter 10 Economists and the Oil and Gas Revolution The Origins and Decline of Price Regulation of Fossil Fuels The Oil and Gas Supply Revolution The Energy Revolution as a Platform Technology The Bottom Line Chapter 11 Economists and the Telecommunications Revolution Economists in a Quick History of Communications When Natural Monopolies End: The Run-up to the AT&T Antitrust Case Competition in Telecommunications: The Benefits of AT&T's Breakup Economists and Price Cap Regulation Economists and Spectrum Allocation The Bottom Line Chapter 12 Economists, Financial Policy, and "Mostly Good" Finance Economists and Competition in Brokerage Commissions Economists as Detectives: Accelerating Automated Trading Economists and the Financial Crisis How Did The Crisis Happen? A Quick and Easy Guide Subprime Lending Excessive Leverage: An Introduction The Pre-Crisis Demise of PCA The Glass-Steagall Debate and the Financial Supermarket That Failed (So Far) The Bottom Line Part III Looking Ahead Chapter 13 Economic Ideas in Waiting: Business Applications Prediction Markets Potentially Good Financial Innovations Congestion Pricing The Bottom Line Chapter 14 Economic Ideas and Challenges on the Policy Shelf: Business Implications Federal Budget Deficits as Drivers of Policy Change Premium Support for Medicare/Medicaid Taxing Consumption Taxing Carbon The Bottom Line Chapter 15 The Future of Economics: What It Means for Business and Economists Themselves The Revolution in Economics How Economics Will Continue to Affect Business Implications for Economists Concluding Thoughts About the Author Index . 330 $aA detailed look at how economists shaped the world, and how the legacy continues Trillion Dollar Economists explores the prize-winning ideas that have shaped business decisions, business models, and government policies, expanding the popular idea of the economist''s role from one of forecaster to one of innovator. Written by the former Director of Economic Research at Bloomberg Government, the Kauffman Foundation and the Brookings Institution, this book describes the ways in which economists have helped shape the world - in some cases, dramatically enough to be recognized with a Nobel Prize or 410 0$aBloomberg 606 $aDecision making 606 $aEconomists 606 $aEconomics 606 $aCommerce 615 0$aDecision making. 615 0$aEconomists. 615 0$aEconomics. 615 0$aCommerce. 676 $a338.5 686 $aBUS069000$2bisacsh 700 $aLitan$b Robert E.$f1950-$0127486 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910817451903321 996 $aTrillion dollar economists$93931528 997 $aUNINA