LEADER 03738nam 2200601 450 001 9910270946003321 005 20231114105040.0 010 $a1-119-22739-9 010 $a1-119-44959-6 010 $a1-119-22738-0 035 $a(CKB)3710000000777481 035 $a(DLC) 2016032210 035 $a(Au-PeEL)EBL4622921 035 $a(CaPaEBR)ebr11244268 035 $a(CaONFJC)MIL945243 035 $a(OCoLC)953576529 035 $a(CaSebORM)9781119186632 035 $a(MiAaPQ)EBC4622921 035 $a(EXLCZ)993710000000777481 100 $a20160901h20162016 uy 0 101 0 $aeng 135 $aurcnu|||||||| 181 $2rdacontent 182 $2rdamedia 183 $2rdacarrier 200 10$aNext generation demand management $epeople, process, analytics, and technology /$fCharles W. Chase 205 $a1st edition 210 1$aHoboken, New Jersey :$cWiley,$d2016. 210 4$dİ2016 215 $a1 online resource (289 pages) $cillustrations 225 1 $aWiley & SAS Business Series 225 1 $aTHEi Wiley ebooks 300 $aIncludes index. 311 $a1-119-18663-3 320 $aIncludes bibliographical references and index. 330 $aA practical framework for revenue-boosting supply chain management Next Generation Demand Management is a guidebook to next generation Demand Management, with an implementation framework that improves revenue forecasts and enhances profitability. This proven approach is structured around the four key catalysts of an efficient planning strategy: people, processes, analytics, and technology. The discussion covers the changes in behavior, skills, and integrated processes that are required for proper implementation, as well as the descriptive and predictive analytics tools and skills that make the process sustainable. Corporate culture changes require a shift in leadership focus, and this guide describes the necessary "champion" with the authority to drive adoption and stress accountability while focusing on customer excellence. Real world examples with actual data illustrate important concepts alongside case studies highlighting best-in-class as well as startup approaches. Reliable forecasts are the primary product of demand planning, a multi-step operational supply chain management process that is increasingly seen as a survival tactic in the changing marketplace. This book provides a practical framework for efficient implementation, and complete guidance toward the supplementary changes required to reap the full benefit. Learn the key principles of demand driven planning Implement new behaviors, skills, and processes Adopt scalable technology and analytics capabilities Align inventory with demand, and increase channel profitability Whether your company is a large multinational or an early startup, your revenue predictions are only as strong as your supply chain management system. Implementing a proven, more structured process can be the catalyst your company needs to overcome that one lingering obstacle between forecast and goal. Next Generation Demand Management gives you the framework for building the foundation of your growth. 410 0$aWiley and SAS business series. 410 0$aTHEi Wiley ebooks. 606 $aBusiness forecasting 606 $aBusiness logistics 606 $aSupply and demand$xForecasting 615 0$aBusiness forecasting. 615 0$aBusiness logistics. 615 0$aSupply and demand$xForecasting. 676 $a658.8 700 $aChase$b Charles$0967720 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910270946003321 996 $aNext generation demand management$92197692 997 $aUNINA