LEADER 03065nam 22005295 450 001 9910255305003321 005 20230810143518.0 010 $a1-137-51527-9 024 7 $a10.1057/978-1-137-51527-8 035 $a(CKB)3710000000718198 035 $a(EBL)4716635 035 $a(DE-He213)978-1-137-51527-8 035 $a(MiAaPQ)EBC4716635 035 $a(EXLCZ)993710000000718198 100 $a20160513d2016 u| 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 14$aThe Politics of Emotions, Candidates, and Choices /$fby Heather E. Yates 205 $a1st ed. 2016. 210 1$aNew York :$cPalgrave Macmillan US :$cImprint: Palgrave Pivot,$d2016. 215 $a1 online resource (148 p.) 300 $aDescription based upon print version of record. 311 $a1-137-51526-0 320 $aIncludes bibliographical references and index. 327 $aIntroduction Vindicating the Emotional Citizen -- Chapter 1 The Marketplace of Emotions -- Chapter 2 Mission Accomplished-The Reelection of George W. Bush -- Chapter 3 The New Politics of Hope and Change -- Chapter 4 Renewed Awareness: perspectives on gender and race -- Chapter 5 Hope is a Renewable Resource -- Chapter 6 The Politics of Emotions, Campaigns and Looking Ahead -- Bibliography. . 330 $aThis book dynamically shows that political campaigns matter to electoral outcomes, by analyzing the dynamics of emotional voter and decision-making over the course of three presidential elections between 2004 and 2012. Each presidential campaign reflects a unique tone and electoral mood, which influences voters? perceptions of electoral choices and a candidate?s image. Controlling for the idiosyncratic nature of a campaign environment and a candidate?s message, this analysis isolates specific emotional dimensions that were influential on voters? appraisals of specific campaign issues. Relying on the Affective Intelligence theory and the Transfer-of-Affect thesis to narrative the causal relationships between voters? emotional responses and issue appraisals, the author illustrates specific contexts where voters? emotional responses toward presidential candidates are interpreted as trusted political cues and therefore, get transferred to their beliefs about certain policies. . 606 $aElections 606 $aAmerica$xPolitics and government 606 $aPolitical science 606 $aElectoral Politics 606 $aAmerican Politics 606 $aPolitical Science 615 0$aElections. 615 0$aAmerica$xPolitics and government. 615 0$aPolitical science. 615 14$aElectoral Politics. 615 24$aAmerican Politics. 615 24$aPolitical Science. 676 $a324.973 700 $aYates$b Heather E$4aut$4http://id.loc.gov/vocabulary/relators/aut$0786580 906 $aBOOK 912 $a9910255305003321 996 $aPolitics of emotions, candidates, and choices$91752973 997 $aUNINA