LEADER 04062nam 22007695 450 001 9910255191303321 005 20251116151653.0 010 $a9781137500991 010 $a1137500999 024 7 $a10.1057/9781137500991 035 $a(CKB)3710000000500370 035 $a(EBL)4082319 035 $a(SSID)ssj0001568917 035 $a(PQKBManifestationID)16220951 035 $a(PQKBTitleCode)TC0001568917 035 $a(PQKBWorkID)14649767 035 $a(PQKB)11260180 035 $a(DE-He213)978-1-137-50099-1 035 $a(MiAaPQ)EBC4082319 035 $a(PPN)228320739 035 $a(Perlego)3488265 035 $a(EXLCZ)993710000000500370 100 $a20160203d2016 u| 0 101 0 $aeng 135 $aur|n|---||||| 181 $2rdacontent 182 $2rdamedia 183 $2rdacarrier 200 10$aCommercial Nationalism $eSelling the Nation and Nationalizing the Sell /$fedited by Zala Volcic, Mark Andrejevic 205 $a1st ed. 2016. 210 1$aLondon :$cPalgrave Macmillan UK :$cImprint: Palgrave Macmillan,$d2016. 215 $a1 online resource (x, 202 pages) $cill 225 1 $aPalgrave Studies in Communication for Social Change,$x2634-6400 311 08$a9781349556519 311 08$a1349556513 311 08$a9781137500984 311 08$a1137500980 320 $aIncludes bibliographical references and index. 327 $aMachine generated contents note: -- 1. Introduction: Overview: origins, research, and theoretical considerations; Zala Volcic and Mark Andrejevic -- 2. Setting the Scene for Commercial Nationalism: the Nation, the Market and the Media; Graeme Turner -- 3. The Apologetic Brand: building Australia's brand on a post-colonial apology; Nicholas Carah and Eric Louw -- 4. Colombia was Passion: Commercial nationalism and the reinvention of Colombianness; Juan Sanin -- 5. The Chinese Dream: A Global-national Ideological Formation; Fan Yang -- 6. Personal wealth, national pride: Vietnamese television and commercial nationalism; Nguyen Thu Giang -- 7. Between building and branding the nation: citizens debating the new patriotism in Poland; Magdalena Kania-Lundholm -- 8. Borderless Nationalism: RAI's transnational Brand; Michela Ardizzoni -- 9. South African nation branding and the World Cup: Promoting nationalism, nation branding, and the miracle nation discourse; Eric Louw -- 10. Exploiting Commercial Nationalism: Fox TV and the Deadlock of Affective Intelligence; Mark Andrejevic -- 11. Nation Branding and Commercial Nationalism: Notes For a Materialist Critique; Nadia Kaneva. 330 $aThis book intervenes in discussions of the fate of nationalism and national identity by exploring the relationship between state appropriation of marketing and branding strategies on the one hand, and, on the other, the commercial mobilization of nationalist discourses. 410 0$aPalgrave Studies in Communication for Social Change,$x2634-6400 606 $aInformation technology$xLaw and legislation 606 $aMass media$xLaw and legislation 606 $aPolitical science 606 $aCommunication 606 $aEconomic development 606 $aIT Law, Media Law, Intellectual Property 606 $aPolitical Science 606 $aMedia and Communication 606 $aDevelopment Studies 615 0$aInformation technology$xLaw and legislation. 615 0$aMass media$xLaw and legislation. 615 0$aPolitical science. 615 0$aCommunication. 615 0$aEconomic development. 615 14$aIT Law, Media Law, Intellectual Property. 615 24$aPolitical Science. 615 24$aMedia and Communication. 615 24$aDevelopment Studies. 676 $a320.54 686 $aLAW096000$aPOL031000$aSOC052000$2bisacsh 702 $aVolc?ic?$b Zala$4edt$4http://id.loc.gov/vocabulary/relators/edt 702 $aAndrejevic$b Mark$4edt$4http://id.loc.gov/vocabulary/relators/edt 906 $aBOOK 912 $a9910255191303321 996 $aCommercial Nationalism$92524421 997 $aUNINA