LEADER 04284nam 22006975 450 001 9910254924403321 005 20200630132051.0 010 $a3-319-54048-3 024 7 $a10.1007/978-3-319-54048-1 035 $a(CKB)3710000001127324 035 $a(DE-He213)978-3-319-54048-1 035 $a(MiAaPQ)EBC4833902 035 $a(PPN)222235063 035 $a(EXLCZ)993710000001127324 100 $a20170330d2017 u| 0 101 0 $aeng 135 $aurnn|008mamaa 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 14$aThe Application of Fuzzy Logic for Managerial Decision Making Processes $eLatest Research and Case Studies /$fedited by Andreas Meier, Edy Portmann, Kilian Stoffel, Luis Terán 205 $a1st ed. 2017. 210 1$aCham :$cSpringer International Publishing :$cImprint: Springer,$d2017. 215 $a1 online resource (XII, 103 p. 35 illus.) 225 1 $aFuzzy Management Methods,$x2196-4130 300 $aIncludes index. 311 $a3-319-54047-5 327 $aLogical Analogies Between Intuitionistic Fuzzy Sets and Rough Sets -- Enhanced Knowledge Management by Synchronizing Mind Maps and Fuzzy Cognitive Maps -- Constraints and Wishes in Quantified Queries Merged by Asymmetric Conjunction -- Statistical Measures Obtained Using the Signed Distance Method and Others -- An Intuitionistic Fuzzy Service Model - Use Case for Swiss Health Platform -- A Modied Fuzzy TOPSIS Method Aggregating 8.921 Partial Rankings For Companies' Attractiveness -- A Fuzzy-Based Approach to Estimate Management Processes Risks. 330 $aThis book addresses the latest research and applications of fuzzy management methods for business decisions. It showcases a broad set of applications and discusses topics such as measures for the quality of analytics outcomes in big data environments; how fuzzy management methods support the inclusion of human thinking and human behavior in decision making processes; how to generate better results with fuzzy management methods in cases of imprecise information; new personalization concepts enabled by fuzzy logic for the offering of customized products and services especially in the electronic market; and lastly the application of fuzzy analysis for executives using natural rather than computer language. The combination of research papers and case studies makes it a valuable resource both for researchers and practitioners in the digital economy. 410 0$aFuzzy Management Methods,$x2196-4130 606 $aManagement information systems 606 $aElectronic commerce 606 $aElectronic commerce 606 $aElectronic commerce 606 $aData mining 606 $aComputer simulation 606 $aBusiness Information Systems$3https://scigraph.springernature.com/ontologies/product-market-codes/522030 606 $ae-Business/e-Commerce$3https://scigraph.springernature.com/ontologies/product-market-codes/522060 606 $ae-Commerce/e-business$3https://scigraph.springernature.com/ontologies/product-market-codes/I26000 606 $aData Mining and Knowledge Discovery$3https://scigraph.springernature.com/ontologies/product-market-codes/I18030 606 $aSimulation and Modeling$3https://scigraph.springernature.com/ontologies/product-market-codes/I19000 615 0$aManagement information systems. 615 0$aElectronic commerce. 615 0$aElectronic commerce. 615 0$aElectronic commerce. 615 0$aData mining. 615 0$aComputer simulation. 615 14$aBusiness Information Systems. 615 24$ae-Business/e-Commerce. 615 24$ae-Commerce/e-business. 615 24$aData Mining and Knowledge Discovery. 615 24$aSimulation and Modeling. 676 $a658.4038 702 $aMeier$b Andreas$4edt$4http://id.loc.gov/vocabulary/relators/edt 702 $aPortmann$b Edy$4edt$4http://id.loc.gov/vocabulary/relators/edt 702 $aStoffel$b Kilian$4edt$4http://id.loc.gov/vocabulary/relators/edt 702 $aTerán$b Luis$4edt$4http://id.loc.gov/vocabulary/relators/edt 906 $aBOOK 912 $a9910254924403321 996 $aThe Application of Fuzzy Logic for Managerial Decision Making Processes$92252204 997 $aUNINA