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010   $a3-319-30240-X
024 7 $a10.1007/978-3-319-30240-9
035   $a(CKB)3710000000746182
035   $a(DE-He213)978-3-319-30240-9
035   $a(MiAaPQ)EBC4586760
035   $a(EXLCZ)993710000000746182
100   $a20160708d2016      u|             0
101 0 $aeng
135   $aurnn|008mamaa
181   $ctxt$2rdacontent
182   $cc$2rdamedia
183   $acr$2rdacarrier
200 10$aRevenue Management in Manufacturing$b[electronic resource] $eState of the Art, Application and Profit Impact in the Process Industry /$fby Danilo Zatta
205   $a1st ed. 2016.
210  1$aCham :$cSpringer International Publishing :$cImprint: Springer,$d2016.
215   $a1 online resource (XXII, 129 p. 45 illus., 35 illus. in color.) 
311   $a3-319-30239-6 
320   $aIncludes bibliographical references.
327   $aIntroduction -- Concepts and Application -- State of the Art and Perspectives of Revenue Management in the Process Industry -- Implementation of Revenue Management in the Process Industry in North America and Europe -- Use and Profit Impact of Revenue Management in the Process Industry -- Conclusions -- References -- Appendix A: Questionnaires -- Appendix B: Correlation Matrixes -- Appendix C: State of the Art and Implementation of Revenue Management in Germany.
330   $aThis book focuses on the application of revenue management in the manufacturing industry. Though previous books have extensively studied the application of revenue management in the service industry, little attention has been paid to its application in manufacturing, despite the fact that applying it in this context can be highly profitable and instrumental to corporate success. With this work, the author demonstrates that the manufacturing industry also fulfills the prerequisites for the application of revenue management. The book includes a summary of empirical studies that effectively illustrate how revenue management is currently being applied across Europe and North America, and what the profit potential is. "With a strong historical focus on Revenue Management?s Origins and by placing a robust emphasis on its importance in future uses in several industries, Danilo Zatta?s book Revenue Management in Manufacturing will give you and your company the tools needed to improve profitability and performance.? Kevin Mitchell President, The Professional Pricing Society, Inc.
606   $aFinance
606   $aProduction management
606   $aStatistics 
606   $aLeadership
606   $aMarketing
606   $aFinance, general$3https://scigraph.springernature.com/ontologies/product-market-codes/600000
606   $aOperations Management$3https://scigraph.springernature.com/ontologies/product-market-codes/519000
606   $aStatistics for Business, Management, Economics, Finance, Insurance$3https://scigraph.springernature.com/ontologies/product-market-codes/S17010
606   $aBusiness Strategy/Leadership$3https://scigraph.springernature.com/ontologies/product-market-codes/515010
606   $aMarketing$3https://scigraph.springernature.com/ontologies/product-market-codes/513000
615  0$aFinance.
615  0$aProduction management.
615  0$aStatistics .
615  0$aLeadership.
615  0$aMarketing.
615 14$aFinance, general.
615 24$aOperations Management.
615 24$aStatistics for Business, Management, Economics, Finance, Insurance.
615 24$aBusiness Strategy/Leadership.
615 24$aMarketing.
676   $a332
700   $aZatta$b Danilo$4aut$4http://id.loc.gov/vocabulary/relators/aut$0329234
906   $aBOOK
912   $a9910254883703321
996   $aRevenue Management in Manufacturing$92212271
997   $aUNINA