LEADER 04078nam 2200601 450 001 9910812841603321 005 20161219111837.0 010 $a1-4522-3713-1 010 $a1-5063-3557-8 010 $a1-4522-2463-3 035 $a(CKB)3710000000456638 035 $a(EBL)1051686 035 $a(OCoLC)915347878 035 $a(SSID)ssj0001530763 035 $a(PQKBManifestationID)12649108 035 $a(PQKBTitleCode)TC0001530763 035 $a(PQKBWorkID)11536659 035 $a(PQKB)11570000 035 $a(MiAaPQ)EBC1051686 035 $a(OCoLC)986558198 035 $a(StDuBDS)EDZ0001316173 035 $a(EXLCZ)993710000000456638 100 $a20160107d2016 fy| 0 101 0 $aeng 135 $aur||||||||||| 181 $ctxt 182 $cc 183 $acr 200 10$aHow not to be a terrible school board member $elessons for school administrators and board members /$fRichard E. Mayer 210 1$aThousand Oaks, California :$cCorwin,$d2016. 215 $a1 online resource 300 $aDescription based upon print version of record. 311 $a1-4129-9793-3 320 $aIncludes bibliographical references. 327 $a""Cover""; ""Contents""; ""Preface""; ""Acknowledgments""; ""About Me""; ""Section I - Terrible District Teamwork""; ""Terrible Habit #1 - Humiliate a District Employee in Public""; ""Terrible Habit #2 - Negotiate for the District""; ""Terrible Habit #3 - Attack the Administration in Print""; ""Terrible Habit #4 - Micromanage the Superintendent""; ""Terrible Habit #5 - Never Question the Administration""; ""Terrible Habit #6 - Solicit Complaints From Teachers and Staff""; ""Terrible Habit #7 - Ask for Special Treatment""; ""Section II - Terrible Board Teamwork"" 327 $a""Terrible Habit #8 - Disrespect a Fellow Board Member""""Terrible Habit #9 - Speak for the Board""; ""Terrible Habit #10 - Build Coalitions""; ""Terrible Habit #11 - Abstain on Tough Votes""; ""Terrible Habit #12 - Be Decisive; Don't Compromise""; ""Terrible Habit #13 - Come Unprepared to Board Meetings""; ""Terrible Habit #14 - Do Too Much Homework""; ""Section III - Terrible Public Relations""; ""Terrible Habit #15 - Represent Your Supporters""; ""Terrible Habit #16 - Minimize Public Input""; ""Terrible Habit #17 - Run Your Own District Survey"" 327 $a""Terrible Habit #18 - Argue With a Hostile Speaker""""Terrible Habit #19 - Confide in a Reporter""; ""Terrible Habit #20 - Garner Public Support""; ""Terrible Habit #21 - Sign a Petition""; ""Section IV: Terrible Personal Style""; ""Terrible Habit #22 - Ignore Minor Conflicts of Interest""; ""Terrible Habit #23 - Take Political Stands""; ""Terrible Habit #24 - Use the District's Credit Card""; ""Terrible Habit #25 - Remember Your Political Party""; ""Terrible Habit #26 - Do a Favor""; ""Terrible Habit #27 - Accept Gifts""; ""Terrible Habit #28 - Radiate Negative Energy""; ""Epilogue"" 330 8 $aVeteran school board member, Richard E. Mayer, takes a humorous but substantive approach to the serious relationship between school administrators and board members. While the overwhelming majority of school board members have good motives, even people who mean well can make bad moves. This book shows how to prevent good intentions from creating bad outcomes. Each chapter presents a negative school board scenario, offers alternatives, and provides win-win solutions. 606 $aSchool board members$xProfessional relationships$zUnited States 606 $aSchool boards$zUnited States 606 $aSchool administrators$xProfessional relationships$zUnited States 615 0$aSchool board members$xProfessional relationships 615 0$aSchool boards 615 0$aSchool administrators$xProfessional relationships 676 $a379.1531 686 $aEDU032000$2bisacsh 700 $aMayer$b Richard E.$f1947-$01641636 801 0$bStDuBDS 801 1$bStDuBDS 906 $aBOOK 912 $a9910812841603321 996 $aHow not to be a terrible school board member$93985904 997 $aUNINA LEADER 03878nam 22008415 450 001 9910254663203321 005 20220115032515.0 010 $a9781137586605 010 $a1137586605 024 7 $a10.1057/9781137586605 035 $a(CKB)3710000000631172 035 $a(SSID)ssj0001646647 035 $a(PQKBManifestationID)16417752 035 $a(PQKBTitleCode)TC0001646647 035 $a(PQKBWorkID)12298362 035 $a(PQKB)10627501 035 $a(DE-He213)978-1-137-58660-5 035 $a(MiAaPQ)EBC4719891 035 $a(PPN)228321832 035 $a(Perlego)3494490 035 $a(EXLCZ)993710000000631172 100 $a20160305d2016 u| 0 101 0 $aeng 135 $aurnn|008mamaa 181 $ctxt 182 $cc 183 $acr 200 10$aAdvertising in the Aging Society $eUnderstanding Representations, Practitioners, and Consumers in Japan /$fby Florian Kohlbacher, Michael Prieler 205 $a1st ed. 2016. 210 1$aLondon :$cPalgrave Macmillan UK :$cImprint: Palgrave Macmillan,$d2016. 215 $a1 online resource (XXIII, 155 p.) 300 $aBibliographic Level Mode of Issuance: Monograph 311 08$a9780230293397 311 08$a0230293395 311 08$a9781349592913 311 08$a1349592919 320 $aIncludes bibliographical references and index. 330 $aPopulation aging is a powerful megatrend affecting many countries around the world. This demographic shift has vast effects on societies, economies and businesses, and thus also for the advertising industry. Advertising in the Aging Society presents insights from a large-scale content analysis as well as questionnaire surveys among advertising practitioners and consumers in Japan. As the most aged society in the world, Japan lends itself as particularly suitable to study the implications of population aging. This book shows that older people, and especially older women, are highly underrepresented in advertising and are generally portrayed in stereotypical, albeit not necessarily unfavorable ways. This is despite the fact that advertising practitioners have a generally positive view towards using older models, even though only for an older target audience. Finally the book explore how both younger and older consumers perceive the representation of older people in advertising as stereotypical and partly negative, and are willing to boycott companies portraying older people negatively. 606 $aMarketing 606 $aInternational economic relations 606 $aIndustrial procurement 606 $aInternational business enterprises 606 $aStrategic planning 606 $aLeadership 606 $aMarketing research 606 $aBusiness intelligence 606 $aMarketing 606 $aInternational Economics 606 $aProcurement 606 $aInternational Business 606 $aBusiness Strategy and Leadership 606 $aMarket Research and Competitive Intelligence 615 0$aMarketing. 615 0$aInternational economic relations. 615 0$aIndustrial procurement. 615 0$aInternational business enterprises. 615 0$aStrategic planning. 615 0$aLeadership. 615 0$aMarketing research. 615 0$aBusiness intelligence. 615 14$aMarketing. 615 24$aInternational Economics. 615 24$aProcurement. 615 24$aInternational Business. 615 24$aBusiness Strategy and Leadership. 615 24$aMarket Research and Competitive Intelligence. 676 $a659.1/042 700 $aKohlbacher$b Florian$4aut$4http://id.loc.gov/vocabulary/relators/aut$0868678 702 $aPrieler$b Michael$4aut$4http://id.loc.gov/vocabulary/relators/aut 906 $aBOOK 912 $a9910254663203321 996 $aAdvertising in the Aging Society$91939170 997 $aUNINA