LEADER 02052nam 2200553 450 001 9910465051503321 005 20200520144314.0 010 $a981-4516-74-0 035 $a(CKB)3710000000078199 035 $a(EBL)1579738 035 $a(SSID)ssj0001153779 035 $a(PQKBManifestationID)11676736 035 $a(PQKBTitleCode)TC0001153779 035 $a(PQKBWorkID)11152745 035 $a(PQKB)11550450 035 $a(MiAaPQ)EBC1579738 035 $a(PPN)176637672 035 $a(Au-PeEL)EBL1579738 035 $a(CaPaEBR)ebr10819121 035 $a(OCoLC)864900550 035 $a(EXLCZ)993710000000078199 100 $a20131230h20142014 uy| 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aBrand zero $ethe complete branding guide for start-ups /$fJacky Tai 210 1$aSingapore :$cMarshall Cavendish Business,$d[2014] 210 4$d©2014 215 $a1 online resource (213 p.) 300 $aDescription based upon print version of record. 311 $a981-4408-34-4 327 $aContents; Introduction; 1; 2; 3; 4; 5; 6; 7; 8; 9; 10; Final Word; About The Author 330 $aIf you are thinking of starting up a business - whether online or in a pushcart or a small cafe? - you need to look into your branding. (how does it work, anyway?), brace yourself...According to Jacky Tai, you should start your branding exercise as early as possible. Brand Zero distils the author's wealth of experience in grappling with branding strategies in the real world into a practical and easy-to-understand guide anyone. 606 $aBranding (Marketing) 606 $aBrand name products$xManagement 608 $aElectronic books. 615 0$aBranding (Marketing) 615 0$aBrand name products$xManagement. 676 $a658.11 700 $aTai$b Jacky$0994204 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910465051503321 996 $aBrand zero$92276934 997 $aUNINA LEADER 03779nam 22006855 450 001 9910254466903321 005 20200702230508.0 010 $a3-319-49244-6 024 7 $a10.1007/978-3-319-49244-5 035 $a(CKB)3710000001127475 035 $a(DE-He213)978-3-319-49244-5 035 $a(MiAaPQ)EBC4833036 035 $a(PPN)199769494 035 $a(EXLCZ)993710000001127475 100 $a20170329d2017 u| 0 101 0 $aeng 135 $aurnn|008mamaa 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aAnal Fissure $eSymptoms, Diagnosis and Therapies /$fby Volker Wienert, Franz Raulf, Horst Mlitz 205 $a1st ed. 2017. 210 1$aCham :$cSpringer International Publishing :$cImprint: Springer,$d2017. 215 $a1 online resource (XI, 170 p. 30 illus., 26 illus. in color.) 311 $a3-319-49243-8 320 $aIncludes bibliographical references at the end of each chapters. 327 $a1 Anatomy -- 2 Chronic Anal Fissure -- 3 Secondary Anal Fissure -- 4 Problems of Defining Chronic Anal Fissure -- 5. Epidemiology and Etiopathogenesis -- 6 Signs and Symptoms -- 7 Prevention and Quality of life in Anal Fissure -- 8 Diagnostics and Differential diagnostics -- 9 Historical aspects and Anal Fissure Pathology -- 10 Therapy for Acute Anal Fissure -- 11 Therapy for Chronic Anal Fissure -- 12 Medical Position Statement -- Appendix. 330 $aThis highly informative monograph offers a comprehensive and interdisciplinary reference for the management and treatment of the whole spectrum of painful tears in the anus and anal canal. Based upon a systematic review of all relevant papers on the topic starting from 1865, the book deals with the primary anal fissure, acute and chronic - with a new definition of the latter one provided - , and the secondary anal fissure in every detail, particularly its medical history , etiology , signs and symptoms , medical findings , therapy and its evaluation, differential diagnosis. It also covers all available evidence based therapeutic strategies. This book will appeal to a wide readership, from proctologists and surgeons through gynecologists, to urologists, dermatologists and gastroenterologists. 606 $aRectum?Surgery  606 $aGynecology  606 $aUrology 606 $aDermatology 606 $aGastroenterology  606 $aNursing 606 $aColorectal Surgery$3https://scigraph.springernature.com/ontologies/product-market-codes/H59036 606 $aGynecology$3https://scigraph.springernature.com/ontologies/product-market-codes/H26006 606 $aUrology$3https://scigraph.springernature.com/ontologies/product-market-codes/H62002 606 $aDermatology$3https://scigraph.springernature.com/ontologies/product-market-codes/H1900X 606 $aGastroenterology$3https://scigraph.springernature.com/ontologies/product-market-codes/H33061 606 $aNursing$3https://scigraph.springernature.com/ontologies/product-market-codes/H41005 615 0$aRectum?Surgery . 615 0$aGynecology . 615 0$aUrology. 615 0$aDermatology. 615 0$aGastroenterology . 615 0$aNursing. 615 14$aColorectal Surgery. 615 24$aGynecology. 615 24$aUrology. 615 24$aDermatology. 615 24$aGastroenterology. 615 24$aNursing. 676 $a617.555 700 $aWienert$b Volker$4aut$4http://id.loc.gov/vocabulary/relators/aut$0764170 702 $aRaulf$b Franz$4aut$4http://id.loc.gov/vocabulary/relators/aut 702 $aMlitz$b Horst$4aut$4http://id.loc.gov/vocabulary/relators/aut 906 $aBOOK 912 $a9910254466903321 996 $aAnal Fissure$92532145 997 $aUNINA