LEADER 02224nam 2200541Ia 450 001 9910208825203321 005 20230525005641.0 010 $a9786612782701 010 $a1-282-78270-3 010 $a1-118-25841-X 010 $a0-470-76966-1 010 $a0-470-76968-8 035 $a(CKB)3710000000495797 035 $a(EBL)4028311 035 $a(MiAaPQ)EBC589050 035 $a(Au-PeEL)EBL589050 035 $a(CaPaEBR)ebr10419261 035 $a(CaONFJC)MIL278270 035 $a(OCoLC)671656048 035 $a(PPN)156877147 035 $a(EXLCZ)993710000000495797 100 $a20100319d2010 uy 0 101 0 $aeng 135 $aur|n|---||||| 200 00$aBehavioral finance$b[electronic resource] $einvestors, corporations, and markets /$fH. Kent Baker and John R. Nofsinger, editors 210 $aHoboken, NJ $cWiley$d2010 215 $a1 online resource (944 p.) 225 1 $aThe Robert W. Kolb series in finance 300 $aIncludes index. 311 $a0-470-49911-7 327 $aBehavioral finance : an overview / Kent H. Baker, John R. Nofsinger -- Traditional versus behavioral finance / Robert J. Bloomfield -- Behavioral finance : application and pedagogy in business education and training / Rassoul Yazdipour, James A. Howard -- Heuristics (rules of thumb) / Hugh Schwartz -- Neuroeconomics and neurofinance / Richard L. Peterson -- Emotional finance / Richard J. Taffler, David A. Tuckett -- Experimental finance / Robert J. Bloomfield, Alyssa Anderson -- The psychology of risk and uncertainty / Victor Ricciardi. 410 0$aRobert W. Kolb series in finance. 606 $aInvestments$xPsychological aspects 606 $aInvestments$xDecision making 606 $aFinance$xPsychological aspects 615 0$aInvestments$xPsychological aspects. 615 0$aInvestments$xDecision making. 615 0$aFinance$xPsychological aspects. 676 $a336.201/9 701 $aBaker$b H. Kent$g(Harold Kent),$f1944-$0886287 701 $aNofsinger$b John R.$f1965-$01357474 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910208825203321 996 $aBehavioral finance$93363515 997 $aUNINA