LEADER 01215nam--2200385---450- 001 990003082370203316 005 20080318104317.0 010 $a88-464-0333-9 035 $a000308237 035 $aUSA01000308237 035 $a(ALEPH)000308237USA01 035 $a000308237 100 $a20080318d1997----km-y0itay50------ba 101 $aita 102 $aIT 105 $a||||||||001yy 200 1 $aBrand equity$ela gestione del valore della marca$fDavid A. Aaker 210 $aMilano$cFranco Angeli$dcopyr. 1997 215 $a351 p.$cill.$d22 cm 225 2 $aImpresa, comunicazione, mercato$v26 300 $aTrad. di Marco Visentini, Roberto Merlini 410 0$12001$aImpresa, comunicazione, mercato 454 1$12001$aManaging brand equity: capitalizing on the value of a brand name$913521 461 1$1001-------$12001 606 0 $aMarchi di fabbrica e di commercio$xRicerche di mercato 676 $a658. 827 700 1$aAAKER,$bDavid A.$0106703 801 0$aIT$bsalbc$gISBD 912 $a990003082370203316 951 $aP08 2096$bDISTRA 959 $aBK 969 $aDISTRA 979 $aDISTRA2$b90$c20080318$lUSA01$h1043 996 $aManaging brand equity$913521 997 $aUNISA LEADER 01927oam 2200277z- 450 001 9910164068103321 005 20230120061647.0 010 $a1-4494-4607-8 035 $a(CKB)3710000001057098 035 $a(MiAaPQ)EBC6537000 035 $a(BIP)044662071 035 $a(VLeBooks)9781449446079 035 $a(EXLCZ)993710000001057098 100 $a20190224c2013uuuu -u- - 101 0 $aeng 200 $aFrazz: A Tangled Web 210 $cAndrews McMeel Publishing 215 $a1 online resource (100 p.) 225 $aUDig 330 8 $aMeet Frazz, your typical Renaissance man--successful songwriter, talented triathlete, and elementary school janitor. Okay, maybe Frazz isn't quite that typical, and this is exactly why the students at Bryson Elementary School love him. Frazz's bantering and philosophizing with students is always witty and sharp, yet accessible and enriching. He's also made a name for himself amongst the school's faculty--he's captured the admiration of Principal Spaetzle, the romantic affections of first-grade teacher Miss Plainwell, and the exasperation of cynical Mrs. Olsen."A Tangled Web" is an e-book original collection of cartoons that showcases the funniest of shenanigans that ensue between Frazz and Bryson Elementary's students and faculty alike. This compilation includes exclusive commentary from Frazz's creator, Jef Mallett himself.Mallett's work was nominated by the National Cartoonists Society for a Reuben division award for Best Newspaper Comic Strip in 2004, and Frazz has won two Wilbur Awards in 2003 and 2005, which honors excellence in communicating values and ethics.Indeed, within Frazz's jokes and antics is the heart of the strip: insight that makes learning fun for kids and inevitable for adults. 610 $aHumor 700 $aJef Mallett$01432867 906 $aBOOK 912 $a9910164068103321 996 $aFrazz: A Tangled Web$93577893 997 $aUNINA