LEADER 00922cam0-22003131i-450- 001 990000202720403321 005 20080729151800.0 035 $a000020272 035 $aFED01000020272 035 $a(Aleph)000020272FED01 035 $a000020272 100 $a20020821d1913----km-y0itay50------ba 101 0 $aita 102 $aIT 105 $aa-------001yy 200 1 $aLazio$eguide regionali$fillustrate dalla Direzione generale delle ferrovie dello Stato col concorso del Touring Club Italiano 210 $aRoma$cFerrovie dello Stato$d1913 215 $a2 v. (207 p.)$cill.$d22 cm 225 1 $aGuide regionali illustrate 610 0 $aLazio$aGuide turistiche 676 $a914.562 04 801 0$aIT$bUNINA$gRICA$2UNIMARC 901 $aBK 912 $a990000202720403321 952 $a13 G 64 02$b2858$fFINBC 952 $a13 G 64 03$b2859$fFINBC 959 $aFINBC 996 $aLazio$9102068 997 $aUNINA LEADER 02044nam 22003613 450 001 9910158923603321 005 20230807213154.0 010 $a1-925341-96-8 035 $a(CKB)3710000001011574 035 $a(MiAaPQ)EBC5573885 035 $a(Au-PeEL)EBL5573885 035 $a(CaPaEBR)ebr11632671 035 $a(OCoLC)1063929837 035 $a(EXLCZ)993710000001011574 100 $a20210901d2015 uy 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aAttaining Ultimate Results from your Loyalty Club 210 1$aChicago :$cVivid Publishing,$d2015. 210 4$dİ2015. 215 $a1 online resource (48 pages) 327 $aIntro -- Title Page -- Copyright Page -- Table of Contents -- About the Author -- 1: Introduction -- 2: Starting your Loyalty Club -- 2.1 Interview Questionnaire -- 2.2 Putting the Service-Profit Chain to Work -- 3: Disrupt your business before a competitor does! -- 4: How to Determine the Correct Loyalty Benefits to Use in your Loyalty Club and Retain and Activate your Members -- 4.1 Defining Certain Tier Benefits -- 4.2 Tier Benefits -- 4.3 Tier Benefits Segmented Per Tier Level -- 5: Strategies behind Tiers to Drive Revenue, Visitation and Growth in your Loyalty Club -- 6: Loyalty Gaming Promotions and Events -- 6.1 ROI Post-Analysis Form -- 6.2 Loyalty Gaming Kiosks -- 6.3 Kiosk Promotion Swipe and Win -- 7: The Power of Direct Mail and Gaming Vouchers -- 7.1 Events and Promotion Campaigns -- 8: Analysing your Loyalty Club -- 8.1 Tracking your members -- 8.2 Determining the Demographics of Members -- 8.3 Determining the Gaming Product Split. -- 9: Life Cycle of Members -- 9.1 The 5C Model -- Bibliography -- Connect with the Author. 700 $aTaylor$b Trevor$0247543 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910158923603321 996 $aAttaining Ultimate Results from your Loyalty Club$93410886 997 $aUNINA