LEADER 05637nam 22006975 450 001 9910155298903321 005 20200705061135.0 024 7 $a10.1007/978-3-319-49217-9 035 $a(CKB)3710000000964832 035 $a(DE-He213)978-3-319-49217-9 035 $a(MiAaPQ)EBC4755374 035 $a(PPN)197458017 035 $a(EXLCZ)993710000000964832 100 $a20161201d2017 u| 0 101 0 $aeng 135 $aurnn|008mamaa 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aIntellectual Property and Financing Strategies for Technology Startups /$fby Gerald B. Halt, Jr., John C. Donch, Jr., Amber R. Stiles, Robert Fesnak 205 $a1st ed. 2017. 210 1$aCham :$cSpringer International Publishing :$cImprint: Springer,$d2017. 215 $a1 online resource (XV, 256 p. 4 illus.) 300 $aIncludes index. 311 $a3-319-49216-0 311 $a3-319-49217-9 327 $aIntroduction -- Part I: Startup Funding Sources, Stages of the Life Cycle of a Business, and The Corresponding Intellectual Property Strategies for Each Stage -- Sources of Company Funding -- Early Stage Strategy -- Growth and Expansion Stage -- Mature, Exit and Rebirth Stage -- Achieving Success Stage -- Part II: Overview of Intellectual Property Rights for Startups -- Trademarks and Trade Dress -- Domain Names -- Patents -- Trade Secrets -- Copyrights -- Intellectual Property Issues in Labeling and Marketing -- Enforcement and Infringement of Intellectual Property Rights -- Part III: Implementation of IP Strategies for Startups -- Successful Implementation of a Startup?s IP Strategy -- Developing and Managing an Intellectual Property Portfolio -- Valuing Startup Companies -- Licensing of Intellectual Property Rights for Startups -- Startup Tips for Avoiding and Preventing Intellectual Property Problems -- Appendices. 330 $aThis book offers a comprehensive, easy to understand guide for startup entities and developing companies, providing insight on the various sources of funding that are available, how these funding sources are useful at each stage of a company?s development, and offers a comprehensive intellectual property strategy that parallels each stage of development. The IP strategies offered in this book take into consideration the goals that most startups and companies have at each stage of development, as well as the limitations that exist at each stage (i.e., limited available resources earmarked for intellectual property asset development), and provides solutions that startups and companies can implement to maximize their return on intellectual property investments. This book also includes a number of descriptive examples, case studies and scenarios to illustrate the topics discussed, and is intended for use by startups and companies across all industries. Readers will garner an appreciation for the value that intellectual property rights provide to a startup entity or company and will gain an understanding of the types of intellectual property rights that are available to companies and how to procure, utilize and monetize those intellectual property rights to help their company grow. Explains the relevance of intellectual property for startups and companies across the various stages of development and types of funding; Explores the benefits of protecting, managing and enforcing intellectual property so that companies can obtain the best possible commercial results from their IP ownership; Evaluates the role intellectual property plays in business development, raising funding capital, competitive strategy, product design and development, service delivery, marketing, and business expansion. . 606 $aElectronic circuits 606 $aEngineering economy 606 $aEngineering economy 606 $aMass media 606 $aLaw 606 $aEntrepreneurship 606 $aEngineering?Vocational guidance 606 $aCircuits and Systems$3https://scigraph.springernature.com/ontologies/product-market-codes/T24068 606 $aEngineering Economics, Organization, Logistics, Marketing$3https://scigraph.springernature.com/ontologies/product-market-codes/T22016 606 $aIT Law, Media Law, Intellectual Property$3https://scigraph.springernature.com/ontologies/product-market-codes/R15009 606 $aEntrepreneurship$3https://scigraph.springernature.com/ontologies/product-market-codes/514000 606 $aJob Careers in Science and Engineering$3https://scigraph.springernature.com/ontologies/product-market-codes/T13009 615 0$aElectronic circuits. 615 0$aEngineering economy. 615 0$aEngineering economy. 615 0$aMass media. 615 0$aLaw. 615 0$aEntrepreneurship. 615 0$aEngineering?Vocational guidance. 615 14$aCircuits and Systems. 615 24$aEngineering Economics, Organization, Logistics, Marketing. 615 24$aIT Law, Media Law, Intellectual Property. 615 24$aEntrepreneurship. 615 24$aJob Careers in Science and Engineering. 676 $a621.3815 700 $aHalt$b Jr., Gerald B$4aut$4http://id.loc.gov/vocabulary/relators/aut$0929460 702 $aDonch$b Jr., John C$4aut$4http://id.loc.gov/vocabulary/relators/aut 702 $aStiles$b Amber R$4aut$4http://id.loc.gov/vocabulary/relators/aut 702 $aFesnak$b Robert$4aut$4http://id.loc.gov/vocabulary/relators/aut 906 $aBOOK 912 $a9910155298903321 996 $aIntellectual Property and Financing Strategies for Technology Startups$92089227 997 $aUNINA