LEADER 03215oam 2200553I 450 001 9910155240003321 005 20220429163942.0 010 $a1-315-35303-2 010 $a1-315-38252-0 010 $a1-4987-3061-2 024 7 $a10.1201/9781315382524 035 $a(CKB)3710000000973706 035 $a(MiAaPQ)EBC4771757 035 $a(OCoLC)960707461 035 $a(EXLCZ)993710000000973706 100 $a20180331h20172017 uy 0 101 0 $aeng 135 $aurcnu|||||||| 181 $2rdacontent 182 $2rdamedia 183 $2rdacarrier 200 10$aCommercialization secrets for scientists and engineers /$fMichael Szycher, Ph.D 210 1$aBoca Raton :$cCRC Press,$d[2017] 210 4$dİ2017 215 $a1 online resource (559 pages) $cillustrations 311 $a1-138-40741-0 311 $a1-4987-3060-4 320 $aIncludes bibliographical references and index. 327 $asection 1. Development on a shoestring -- section 2. Classical initial decisions -- section 3. Product launch -- section 4. Pathways to profitability. 330 $aCommercializing a knowledge-based product or service requires a realistic, methodical approach combined with a great deal of perseverance. Commercialization Secrets for Scientists and Engineers serves as a high-level guide to answering key questions and critical issues that confront founding entrepreneurs on their quest to commercialize their knowledge-based innovations. It highlights the unique problems shared by all technologists across knowledge-intensive fields and how to overcome the most predictable obstacles faced by technology entrepreneurs. It demystifies the process of commercializing advanced products that require a high degree of specialized knowledge. Typically, these are disruptive technologies with the potential to revolutionize whole industries. The book simplifies the launch of high-tech ventures such as pharmaceuticals, genetic and biotechnology products, wireless devices, fuel cells, and minimally invasive medical devices. Additionally, it will help readers bring their disruptive technologies to profitability. Offers key descriptions of the commercialization process from idea to profitability Discusses business development on a budget Covers initial decisions, such as whether to form a partnership or proprietorship, market focus, pricing, funding, and the like Describes issues related to product launch Uncovers pathways to becoming profitable--$cProvided by ublisher. 606 $aTechnology transfer 606 $aResearch, Industrial 606 $aNew business enterprises 606 $aScience$xVocational guidance 606 $aEngineering$xVocational guidance 608 $aElectronic books. 615 0$aTechnology transfer. 615 0$aResearch, Industrial. 615 0$aNew business enterprises. 615 0$aScience$xVocational guidance. 615 0$aEngineering$xVocational guidance. 676 $a658 700 $aSzycher$b M$g(Michael),$0555212 801 0$bFlBoTFG 801 1$bFlBoTFG 906 $aBOOK 912 $a9910155240003321 996 $aCommercialization secrets for scientists and engineers$92104352 997 $aUNINA