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100   $a20210427d2014      uy             0
101 0 $aeng
135   $aurcnu||||||||
181   $ctxt
182   $cc
183   $acr
200 10$aEssentials of strategic management /$fJ. David Hunger, Thomas L. Wheelen
205   $aFifth edition, Pearson new international edition.
210  1$aHarlow, England :$cPearson,$d[2014]
210  4$d©2014
215   $a1 online resource (187 pages)
225 1 $aPearson custom library
300   $aIncludes index.
311   $a1-292-02090-3 
311   $a1-299-95999-7 
327   $aCover -- Table of Contents -- Appendix: Strategic Audit of a Corporation -- 1. Basic Concepts of Strategic Management -- 2. Corporate Governance and Social Responsibility -- 3. Environmental Scanning and Industry Analysis -- 4. Internal Scanning: Organizational Analysis -- 5. Strategy Formulation: Situation Analysis and Business Strategy -- 6. Strategy Formulation: Corporate Strategy -- 7. Strategy Implementation: Organizing for Action -- 8. Strategy Implementation: Staffing and Leading -- 9. Evaluation and Control -- 10. Strategy Formulation: Functional Strategy and Strategic Choice -- Index.
330   $aFor undergraduate and graduate level Strategic Management courses.  Get straight to the heart of important strategic management concepts.   This brief text offers a concise explanation of the most important concepts and techniques in strategic management. Further, cases and simulations are a perfect supplement to Essentials of Strategic Management, while its brevity also makes it suitable for use in corporate and executive training programs.  This edition contains new information to reflect the latest changes in the discipline while remaining brief and to the point.
410  0$aPearson custom library.
606   $aBusiness planning
606   $aStrategic planning
615  0$aBusiness planning.
615  0$aStrategic planning.
676   $a658.4012
700   $aHunger$b J. David$f1941-$0115696
702   $aWheelen$b Thomas L.
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bUtOrBLW
906   $aBOOK
912   $a9910153096703321
996   $aEssentials of strategic management$93408741
997   $aUNINA