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101 0 $aeng
135   $aurcnu||||||||
181   $2rdacontent
182   $2rdamedia
183   $2rdacarrier
200 10$aStrategy $ea view from the top /$fCornelis A. de Kluyver, John A. Pearce
205   $aFourth edition, Pearson new international editon.
210  1$aHarlow, Essex, England :$cPearson,$d[2014]
210  4$dİ2014
215   $a1 online resource (188 pages) $cillustrations (some color), tables
225 1 $aPearson custom library
300   $a"Pearsonal New International Edition."
320   $aIncludes bibliographical references and index.
327   $aCover -- Table of Contents -- 1. What is Strategy? -- 2. Strategy and Performance -- 3. Analyzing the External Strategic Environment -- 4. Analyzing an Industry -- 5. Analyzing an Organization's Strategic Resource Base -- 6. Formulating Business Unit Strategy -- 7. Business Unit Strategy: Contexts and Special Dimensions -- 8. Global Strategy Formulation -- 9. Corporate Strategy: Shaping the Portfolio -- Index.
330   $aFor undergraduate and graduate strategy courses.  Gain a strategic edge in today's business world.   This short, up-to-date, practitioner-oriented guide was meant to effectively prepare practicing executives, and MBA and EMBA students for top management responsibilities.    The fourth edition includes new content, reordered topics to improve the flow of the subject matter, and numerous updated examples and vignettes.
410  0$aPearson custom library.
606   $aExecutives
606   $aLeadership
606   $aManagement
615  0$aExecutives.
615  0$aLeadership.
615  0$aManagement.
676   $a658.4012
700   $aDe Kluyver$b Cornelis A.$0862478
702   $aPearce$b John A.
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906   $aBOOK
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997   $aUNINA

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200 1 $aFiore nero $eamore e morte nella poesia di Nazik al-Mal?'ika$fMariangela Masullo
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215   $a188 p.$d21 cm
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