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100   $a20210428d2014      uy             0
101 0 $aeng
135   $aurcnu||||||||
181   $ctxt
182   $cc
183   $acr
200 10$aTechnology strategy for managers and entrepreneurs /$fScott Shane
205   $aNew international edition.
210  1$aHarlow, England :$cPearson,$d[2014]
210  4$d©2014
215   $a1 online resource (387 pages) $cillustrations (some color)
300   $aIncludes index.
311   $a1-306-12220-1 
327   $aCover -- Table of Contents -- 1. Introduction -- 2. Technology Evolution -- 3. Technology Adoption and Diffusion -- 4. Sources of Innovation -- 5. Selecting Innovation Projects -- 6. Customer Needs -- 7. Product Development -- 8. Patents -- 9. Trade Secrets, Trademarks, and Copyrights -- 10. Capturing Value from Innovation -- 11. Competitive Advantage in High-Tech Industries -- 12. Technical Standards -- 13. Collaboration Strategies -- 14. Strategy in Networked Industries -- 15. Strategic Human Resource Management of Technical Professionals -- Index.
330   $aFor undergraduate and graduate courses in technology strategy, management of innovation and technology, technology entrepreneurship, and engineering management.     This book emphasizes how the future manager or entrepreneur can use strategic management of innovation and technology to enhance firm performance.  It helps students to understand the process of technological change; the ways that firms come up with innovations; the strategies that firms use to benefit from innovation; and the process of formulating technology strategy.
606   $aTechnological innovations$xManagement
615  0$aTechnological innovations$xManagement.
676   $a658.514
700   $aShane$b Scott$f1964-$0627056
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bUtOrBLW
906   $aBOOK
912   $a9910153065903321
996   $aTechnology strategy for managers and entrepreneurs$92866980
997   $aUNINA