LEADER 03578nam 2200637 450 001 9910151653403321 005 20230725034845.0 010 $a1-283-73408-7 010 $a0-273-75568-4 035 $a(CKB)2670000000281514 035 $a(StDuBDS)AH25270870 035 $a(SSID)ssj0000760125 035 $a(PQKBManifestationID)12275676 035 $a(PQKBTitleCode)TC0000760125 035 $a(PQKBWorkID)10802453 035 $a(PQKB)11641251 035 $a(MiAaPQ)EBC5175328 035 $a(MiAaPQ)EBC5174181 035 $a(MiAaPQ)EBC5831941 035 $a(MiAaPQ)EBC5136257 035 $a(MiAaPQ)EBC6401399 035 $a(Au-PeEL)EBL5136257 035 $a(CaONFJC)MIL404658 035 $a(OCoLC)1024273296 035 $a(EXLCZ)992670000000281514 100 $a20190812d2011 uy 0 101 0 $aeng 135 $aur||||||||||| 181 $ctxt 182 $cc 183 $acr 200 10$aZoom! $ethe faster way to make your business idea happen /$fIan Sanders and David Sloly 205 $a1st ed. 210 1$aHarlow, England :$cFinancial Times :$cPrentice Hall,$d[2011] 210 4$dİ2011 215 $a1 online resource (xviii, 155 p. ) $cill 300 $aIncludes index. 311 $a0-273-75567-6 327 $aSHOUT OUTS THE BIRTH OF ZOOM WHY LISTEN TO US: The Authors on The Authors INTRODUCTION: Launching a business has just got quicker 1. CREATING YOUR EUREKA MOMENT: How to catch an idea 2. THE TROUBLE WITH TOO MUCH PLANNING: Why doing is more useful than planning 3. GETTING TO GRIPS WITH YOUR MISSION: Why you need to understand what s Driving You 4. SET A GOAL: Knowing where you want to go is the first step to getting there 5. LICENCE TO BE CURIOUS: How snooping about leads to business success 6. SHAPING YOUR IDEA: How to box up your business for your customers 7. IMAGINE IT! How to be a visionary 8. THINK LIKE A SPEEDBOAT: Lessons in Agility 9. EMBRACE BUSINESS DOING: The Power of getting stuff done 10. SALAMI STEPS: How to make your business happen slice by slice 11. TELLING YOUR STORY: Making your business stand out from the crowd 12. THINK LIKE A KID: Why you should keep it simple 13. THE POWER OF COLLABORATION: When two minds is better than one 14. MAGIC UMBRELLA: How to deal with challenges 15. LAUNCH IN BETA: What you can learn from a software company 16. YOUR LAUNCH DAY: Hell Yeah 17. CREATE A DASHBOARD: Adjusting your business for success AND THAT S A WRAP! ZOOM THINKING: A CHECKLIST INDEX 330 8 $aThe contents of this book cover the trouble with too much planning, getting to grips with your mission, licence to be curious, think like a speedboat, embrace doing business, the power of collaboration, and much more.$bIncluded in the Independent s Top Ten Business Start Up Books 2012 Short, punchy and practical, this book is packed with powerful tools, techniques and ideas that will get you ready to launch your business in just 60 days. With useful advice on everything you need to make your business happen, from marketing, to logo design, accounts, registration, e-commerce and everything else in-between. 606 $aNew business enterprises 606 $aEntrepreneurship 606 $aMarketing 615 0$aNew business enterprises. 615 0$aEntrepreneurship. 615 0$aMarketing. 676 $a658.11 700 $aSanders$b Ian$f1968-$01189068 702 $aSloly$b David 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910151653403321 996 $aZoom$92878979 997 $aUNINA