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100   $a20190816d2012      uy             0
101 0 $aeng
135   $aur|||||||||||
181   $ctxt
182   $cc
183   $acr
200 14$aThe definitive business plan $ethe fast track to intelligent planning for executives and entrepreneurs /$fRichard Stutely
205   $a3rd ed
210   $aHarlow $cPearson$d[2012]
215   $a1 online resource (xxiv, 352 p.)
300   $aPrevious ed.: 2002 and 2007
300   $aIncludes index
311   $a0-273-76114-5 
327   $a1. What is it all about? -- 2. A winning presentation -- 3. Getting down to it -- 4. Know yourself -- 5. Know the world -- 6. The core of your plan -- 7. About these numbers -- 8. Getting to gross profit -- 9. Getting to net profit -- 10. Funding the business -- 11. Managing risks -- 12. Getting it approved -- 13. Now make it happen
327   $a1. What is it all about? -- 2. A winning presentation -- 3. Getting down to it -- 4. Know yourself -- 5. Know the world -- 6. The core of your plan -- 7. About these numbers -- 8. Getting to gross profit -- 9. Getting to net profit -- 10. Funding the business -- 11. Managing risks -- 12. Getting it approved -- 13. Now make it happen
330   $bThis comprehensive book will ensure your business plan is robust enough to start, run or revitalise any business enterprise. Whether your goal is raising start-up finance for a new business, requesting venture funding from a corporate parent or directing operational management, The Definitive Business Plan will help you deliver the information the decision-makers are really looking for. Accessible to the newcomer and detailed enough for the experienced planner, the third edition of this international bestseller explains how to tailor a plan for specific readerships and meet specific objectives, helping you to focus your attention on strategic planning as well as on operational controls. This new edition has been completely updated throughout.
606   $aBusiness planning
606   $abusiness management$2eurovoc$9eng
606   $aprofitability$2eurovoc$9eng
606   $arisk management$2eurovoc$9eng
615  0$aBusiness planning
615  7$abusiness management
615  7$aprofitability
615  7$arisk management
676   $a658.4012
686   $a40.08$2EP-CLASS
700   $aStutely$b Richard$f1955-$0295481
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910151649403321
996   $aThe definitive business plan$92670380
997   $aUNINA