LEADER 04674nam 2200757 a 450 001 9910150235603321 005 20230725032329.0 010 $a1-283-27529-5 010 $a9786613275295 010 $a0-273-72382-0 035 $a(CKB)2670000000128019 035 $a(StDuBDS)AH25563625 035 $a(SSID)ssj0000554655 035 $a(PQKBManifestationID)12270516 035 $a(PQKBTitleCode)TC0000554655 035 $a(PQKBWorkID)10513703 035 $a(PQKB)10518867 035 $a(MiAaPQ)EBC5138789 035 $a(Au-PeEL)EBL5138789 035 $a(CaONFJC)MIL327529 035 $a(OCoLC)1024279714 035 $a(EXLCZ)992670000000128019 100 $a20091202d2010 fy| 0 101 0 $aeng 135 $aur||||||||||| 181 $ctxt 182 $cc 183 $acr 200 10$aEconomics for business 205 $a5th ed. /$bJohn Sloman, Kevin Hinde, Dean Garratt. 210 $aHarlow $cFinancial Times Prentice Hall$d2010 215 $a1 online resource (824 p. )$cill. (chiefly col.) 300 $aPrevious ed.: 2007. 311 $a0-273-72233-6 320 $aIncludes bibliographical references and index. 327 $aCover -- Brief Contents -- Detailed contents -- Guided Tour -- Preface -- About The Authors -- Publisher's Acknowledgements -- Part A: Business and Economics -- 1. The Business Environment and Business Economics -- 2. Economics and The World Of Business -- 3. Business Organisations -- Part B: Business and Markets -- 4. The Working Of Competitive Markets -- 5. Business In A Market Environment -- Part C: Background To Demand -- 6. Demand and The Consumer -- 7. Demand and The Firm -- 8. Products, Marketing and Advertising -- Part D: Background To Supply -- 9. Costs Of Production -- 10. Revenue and Profit -- Part E: Supply: Short-Run Profit Maximisation -- 11. Profit Maximisation Under Perfect Competition and Monopoly -- 12. Profit Maximisation Under Imperfect Competition -- Part F: Supply: Alternative Strategies -- 13. An Introduction To Business Strategy -- 14. Alternative Theories Of The Firm -- 15. Growth Strategy -- 16. The Small-Firm Sector -- 17. Pricing Strategy -- Part G: The Firm In The Factor Market -- 18. Labour Markets, Wages and Industrial Relations -- 19. Investment and The Employment Of Capital -- Part H: The Relationship Between Government and Business -- 20. Reasons For Government Intervention In The Market -- 21. Government and The Firm -- 22. Government and The Market -- Part I: Business In The International Environment -- 23. Globalisation and Multinational Business -- 24. International Trade -- 25. Trading Blocs -- Part J: The Macroeconomic Environment -- 26. The Macroeconomic Environment Of Business -- 27. The Balance Of Payments and Exchange Rates -- 28. Banking, Money and Interest Rates -- 29. Business Activity, Employment and Inflation -- Part K: Macroeconomic Policy -- 30. Demand-Side Policy -- 31. Supply-Side Policy -- 32. International Economic Policy -- Web Appendix -- Key Ideas -- Glossary -- Index. 330 8 $aThis text provides students with a balanced coverage of microeconomic, macroeconomic and international issues.$bThe fifth edition of Economics for Business has been completely overhauled to cover the current issues facing today s business world. Up-to-date case studies covering everything from the credit crunch to the examination of specific businesses, such as Hotel Chocolat and the production of iPods, illustrate how economic theory relates to real business issues and practices. This classic and successful text combines Microeconomics, Macroeconomics, International Economics and Business Economics and Strategy in one user-friendly book and is ideal for anyone studying economics with a business perspective. 606 $aManagerial economics 606 $aEconomics$2ukslc 606 $aEconomics 606 $aBusiness 606 $aCommerce 606 $aManagerial economics 606 $aBusiness & Economics$2HILCC 606 $aEconomic Theory$2HILCC 608 $aElectronic books.$2lcsh 615 0$aManagerial economics. 615 7$aEconomics. 615 0$aEconomics 615 0$aBusiness 615 0$aCommerce 615 0$aManagerial economics 615 7$aBusiness & Economics 615 7$aEconomic Theory 676 $a330.024658 700 $aSloman$b John$f1947-$088926 701 $aHinde$b Kevin$01263668 701 $aGarratt$b Dean$0329160 801 0$bStDuBDS 801 1$bStDuBDS 801 2$bStDuBDSZ 801 2$bUkPrAHLS 906 $aBOOK 912 $a9910150235603321 996 $aEconomics for business$92962340 997 $aUNINA