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010   $a3-319-40706-6
024 7 $a10.1007/978-3-319-40706-7
035   $a(CKB)3710000000934279
035   $a(DE-He213)978-3-319-40706-7
035   $a(MiAaPQ)EBC4734189
035   $a(EXLCZ)993710000000934279
100   $a20161107d2016      u|         0
101 0 $aeng
135   $aurnn#008mamaa
181   $ctxt$2rdacontent
182   $cc$2rdamedia
183   $acr$2rdacarrier
200 10$aFood Advertising $eNature, Impact and Regulation /$fby Barrie Gunter
205   $a1st ed. 2016.
210  1$aCham :$cSpringer International Publishing :$cImprint: Palgrave Macmillan,$d2016.
215   $a1 online resource (VII, 303 p.)
311   $a3-319-40705-8 
320   $aIncludes bibliographical references at the end of each chapters and index.
327   $a1.What are the Concerns about Food Advertising? -- 2.What is the Balance of Evidence for the Effects of Food Advertising? -- 3.What is the Potential for Exposure to Food Advertising? -- 4.Food Advertising: Informative, Misleading or Deceptive? -- 5.Does Food Advertising Influence People?s Food Preferences? -- 6.Does Food Advertising Affect People?s Health and Well-Being? -- 7.How Important are Other Factors in Understanding Consumers Responses to Food Promotion? -- 8.What Regulatory Challenges Does Food Advertising Present?
330   $aThis book provides an up-to-date and comprehensive review and critique of the scientific evidence concerning the prevalence, nature and potential effects of food advertising and other forms of marketing on children. There is growing international concern about the prevalence of childhood obesity and associated health problems. Poor quality diet and nutrition has been blamed. The food and soft drinks industries have been targeted in this context for their promotions of foods and drinks that are high in salt, sugar and fat content. Many of the most widely promoted and consumed food brands fail to meet recommended nutritional standards. What is the evidence for the effects of food promotions on children?s food preferences, diets and health? This book draws on evidence from around the world, reviewing the major studies before presenting a fresh assessment of the state of play. It considers also the issue of food regulation and advertising codes of practices, the need for better and relevant consumer education and socialisation about advertising and nutrition.
606   $aYouth?Social life and customs
606   $aMarketing
606   $aWell-being
606   $aChildren
606   $aMaternal and child health services
606   $aChildhood
606   $aAdolescence
606   $aNutrition   
606   $aYouth Culture$3https://scigraph.springernature.com/ontologies/product-market-codes/411140
606   $aMarketing$3https://scigraph.springernature.com/ontologies/product-market-codes/513000
606   $aChild Well-being$3https://scigraph.springernature.com/ontologies/product-market-codes/X31000
606   $aMaternal and Child Health$3https://scigraph.springernature.com/ontologies/product-market-codes/H27025
606   $aChildhood, Adolescence and Society$3https://scigraph.springernature.com/ontologies/product-market-codes/X22090
606   $aNutrition$3https://scigraph.springernature.com/ontologies/product-market-codes/C18000
615  0$aYouth?Social life and customs.
615  0$aMarketing.
615  0$aWell-being.
615  0$aChildren.
615  0$aMaternal and child health services.
615  0$aChildhood.
615  0$aAdolescence.
615  0$aNutrition   .
615 14$aYouth Culture.
615 24$aMarketing.
615 24$aChild Well-being.
615 24$aMaternal and Child Health.
615 24$aChildhood, Adolescence and Society.
615 24$aNutrition.
676   $a306.083
700   $aGunter$b Barrie$4aut$4http://id.loc.gov/vocabulary/relators/aut$0115802
801  2$bAzTeS
906   $aBOOK
912   $a9910149481403321
996   $aFood Advertising$92533639
997   $aUNINA