LEADER 03736nam 22007455 450 001 9910149481403321 005 20240724121807.0 010 $a9783319407067 010 $a3319407066 024 7 $a10.1007/978-3-319-40706-7 035 $a(CKB)3710000000934279 035 $a(DE-He213)978-3-319-40706-7 035 $a(MiAaPQ)EBC4734189 035 $a(Perlego)3492447 035 $a(EXLCZ)993710000000934279 100 $a20161107d2016 u| 0 101 0 $aeng 135 $aurnn#008mamaa 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aFood Advertising $eNature, Impact and Regulation /$fby Barrie Gunter 205 $a1st ed. 2016. 210 1$aCham :$cSpringer International Publishing :$cImprint: Palgrave Macmillan,$d2016. 215 $a1 online resource (VII, 303 p.) 311 08$a9783319407050 311 08$a3319407058 320 $aIncludes bibliographical references at the end of each chapters and index. 327 $a1.What are the Concerns about Food Advertising? -- 2.What is the Balance of Evidence for the Effects of Food Advertising? -- 3.What is the Potential for Exposure to Food Advertising? -- 4.Food Advertising: Informative, Misleading or Deceptive? -- 5.Does Food Advertising Influence People's Food Preferences? -- 6.Does Food Advertising Affect People's Health and Well-Being? -- 7.How Important are Other Factors in Understanding Consumers Responses to Food Promotion? -- 8.What Regulatory Challenges Does Food Advertising Present? 330 $aThis book provides an up-to-date and comprehensive review and critique of the scientific evidence concerning the prevalence, nature and potential effects of food advertising and other forms of marketing on children. There is growing international concern about the prevalence of childhood obesity and associated health problems. Poor quality diet and nutrition has been blamed. The food and soft drinks industries have been targeted in this context for their promotions of foods and drinks that are high in salt, sugar and fat content. Many of the most widely promoted and consumed food brands fail to meet recommended nutritional standards. What is the evidence for the effects of food promotions on children's food preferences, diets and health? This book draws on evidence from around the world, reviewing the major studies before presenting a fresh assessment of the state of play. It considers also the issue of food regulation and advertising codes of practices, the need for better and relevant consumer education and socialisation about advertising and nutrition. 606 $aYouth$xSocial life and customs 606 $aMarketing 606 $aEducation 606 $aChildren 606 $aGynecology 606 $aSociology 606 $aSocial groups 606 $aNutrition 606 $aYouth Culture 606 $aMarketing 606 $aChildhood Education 606 $aGynecology 606 $aSociology of Family, Youth and Aging 606 $aNutrition 615 0$aYouth$xSocial life and customs. 615 0$aMarketing. 615 0$aEducation. 615 0$aChildren. 615 0$aGynecology. 615 0$aSociology. 615 0$aSocial groups. 615 0$aNutrition. 615 14$aYouth Culture. 615 24$aMarketing. 615 24$aChildhood Education. 615 24$aGynecology. 615 24$aSociology of Family, Youth and Aging. 615 24$aNutrition. 676 $a306.083 700 $aGunter$b Barrie$4aut$4http://id.loc.gov/vocabulary/relators/aut$0115802 801 2$bAzTeS 906 $aBOOK 912 $a9910149481403321 996 $aFood Advertising$92533639 997 $aUNINA