LEADER 01563nam 2200457 450 001 9910149171603321 005 20230725060142.0 010 $a1-84621-034-8 035 $a(CKB)2550000000097053 035 $a(EBL)1620933 035 $a(MiAaPQ)EBC1620933 035 $a(EXLCZ)992550000000097053 100 $a20140107d2011 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $2rdacontent 182 $2rdamedia 183 $2rdacarrier 200 10$aMarketing basics /$fBrian O'Kane 210 1$aCork, Ireland :$cNuBooks,$d2011. 210 4$dİ2011 215 $a1 online resource (55 p.) 300 $aDescription based upon print version of record. 311 $a1-84621-036-4 327 $aINTRODUCTION; MARKET RESEARCH; IMAGE; THE 4PS OF THE MARKETING MIX; PRODUCT; PRICE; PLACE; PROMOTION; ADVERTISING; PERSONAL SELLING; PUBLIC RELATIONS; CUSTOMER SERVICE; EXPORT; AN OUTLINE MARKETING PLAN; ABOUT THE AUTHOR: BRIAN O'KANE; OAK TREE PRESS 330 $a A quick introduction to the basics of marketing, aimed at people starting a business for the first time. 606 $aSmall business marketing 606 $aMarketing$xManagement 606 $aEntrepreneurship 615 0$aSmall business marketing. 615 0$aMarketing$xManagement. 615 0$aEntrepreneurship. 676 $a658.8 700 $aO'Kane$b Brian$01371489 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910149171603321 996 $aMarketing basics$93401298 997 $aUNINA