LEADER 03173oam 2200469zu 450 001 9910144431003321 005 20210807003035.0 010 $a0-470-20994-1 035 $a(CKB)1000000000687369 035 $a(SSID)ssj0000354613 035 $a(PQKBManifestationID)11298733 035 $a(PQKBTitleCode)TC0000354613 035 $a(PQKBWorkID)10315922 035 $a(PQKB)11276143 035 $a(EXLCZ)991000000000687369 100 $a20160829d2007 uy 101 0 $aeng 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 04$aThe PDMA toolbook 3 for new product development /$fedited by Abbie Griffin, Stephen Somermeyer 210 1$aHoboken, N.J. : $b John Wiley, $c [2007] 210 4$aŠ2007 215 $axxiii, 520 pages $cillustrations 300 $aPublished online 2008. 311 $a0-470-08923-7 320 $aIncludes bibliographical references and index. 327 $apt. 1. $t Tools for engineering and design. $t TRIZ: the theory of inventive problem solving / $r Gunter R. Ladewig. $t Quality function deployment and the house of quality / $r Gerry Katz -- $g pt. 2. $t Tools to improve customer and market inputs to NPD. $t Applying trade-off analysis to get the most from customer needs / $r Nelson Whipple, Thomas Adler, and Stephan McCurdy. $t The slingshot: a group process for generating breakthrough ideas / $r Anne Orban and Christopher W. Miller. $t Integrating user observations with business objectives to drive product design / $r Larry Marine and Chad A. McAllister. $t Market and technology attack teams: tools and techniques for developing the next breakthrough platform product / $r Peter A. Koen, Thomas C. Holcombe, and Christine A. Gehres. $t Segmenting your market so you can successfully position your new product / $r Brian D. Ottum. $t Giving your product the right name / $r Leland D. Schaeffer and James S. Twerdahl. $t Using assumptions-based models to forecast new product introduction / $r Kenneth B. Kahn. 330 $aThe book is the third volume covering the best practices of product development and is a follow up to the successful PDMA ToolBook1 published in 2002, and PDMA ToolBook2 published in 2004. The ToolBooks cover a number of critical aspects of product development from the creation of the concept through development and design, to the final production, marketing and service. The contributors are members of the PDMA and in many cases hold key positions in firms such as PRTM, LexisNexis, Nano-Tex, Inc, Innovation Focus and others. The ToolBooks are intended to be guides to the experienced product development professional on the various elements of successful product development and management. 606 $aNew products$xManagement 606 $aProduct management 608 $aElectronic books. 615 0$aNew products$xManagement 615 0$aProduct management 676 $a658.5/75 702 $aGriffin$b Abbie 702 $aSomermeyer$b Stephen 801 0$bPQKB 906 $aBOOK 912 $a9910144431003321 996 $aThe PDMA toolbook 3 for new product development$92145413 997 $aUNINA