LEADER 01835nlm0 22005051i 450 001 990009239930403321 010 $a9783540770060 035 $a000923993 035 $aFED01000923993 035 $a(Aleph)000923993FED01 035 $a000923993 100 $a20100926d2007----km-y0itay50------ba 101 0 $aeng 102 $aDE 135 $adrnn-008mamaa 200 1 $aPersuasive Technology$bRisorsa elettronica$eSecond International Conference on Persuasive Technology, PERSUASIVE 2007, Palo Alto, CA, USA, April 26-27, 2007, Revised Selected Papers$fedited by Yvonne Kort, Wijnand IJsselsteijn, Cees Midden 210 $aBerlin ; Heidelberg$cSpringer$d2007 225 1 $aLecture Notes in Computer Science$x0302-9743$v4744 230 $aDocumento elettronico 336 $aTesto 337 $aFormato html, pdf 702 1$aEggen,$bBerry 702 1$aFogg,$bB. J. 702 1$aIJsselsteijn,$bWijnand 702 1$aKort,$bYvonne 702 1$aMidden,$bCees 801 0$aIT$bUNINA$gREICAT$2UNIMARC 856 4 $zFull text per gli utenti Federico II$uhttp://dx.doi.org/10.1007/978-3-540-77006-0 901 $aEB 912 $a990009239930403321 961 $aArtificial intelligence 961 $aArtificial Intelligence (incl. Robotics) 961 $aComputer Appl. in Social and Behavioral Sciences 961 $aComputer Communication Networks 961 $aComputer Communication Networks 961 $aComputer science 961 $aComputer Science 961 $aData mining 961 $aData Mining and Knowledge Discovery 961 $aSocial sciences$aData processing 961 $aSoftware engineering 961 $aSpecial Purpose and Application-Based Systems 961 $aUser Interfaces and Human Computer Interaction 996 $aPersuasive Technology$9772782 997 $aUNINA LEADER 02677nam 22006493u 450 001 9910450928003321 005 20210107010921.0 035 $a(CKB)1000000000251751 035 $a(EBL)165730 035 $a(OCoLC)560364676 035 $a(SSID)ssj0000281748 035 $a(PQKBManifestationID)11239904 035 $a(PQKBTitleCode)TC0000281748 035 $a(PQKBWorkID)10306388 035 $a(PQKB)11478924 035 $a(MiAaPQ)EBC165730 035 $a(EXLCZ)991000000000251751 100 $a20130418d2002|||| u|| | 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aMarketing in Publishing$b[electronic resource] 210 $aHoboken $cTaylor and Francis$d2002 215 $a1 online resource (171 p.) 300 $aDescription based upon print version of record. 311 $a0-415-15133-3 327 $aBook Cover; Title; Contents; List of figures; Acknowledgements; Foreword; Preface; Marketing in context; Setting a course; Action to promote sales; The personal touch; Managing distribution; Chips and change; Afterword; Index 330 $aMarketing in Publishing, offers a wealth of practical information on creative strategies to increase book sales in a competitive and rapidly-changing marketplace. It is the first comprehensive study in this area to be published since the ending of the Net Book Agreement.Patrick Forsyth, now a marketing consultant, draws in his many years' experience of the publishing industry to reinstate marketing firmly where it should be: as an integral and integrated part of the whole marketing process.Marketing in Publishing gives expert guidance on different elements of the mark 606 $aMarketing 606 $aPublishers and publishing 606 $aPublishers and publishing - Great Britain 606 $aPublishers and publishing$xMarketing$zGreat Britain 606 $aBooks$zGreat Britain 606 $aBook Studies & Arts$2HILCC 606 $aEducation$2HILCC 606 $aSocial Sciences$2HILCC 608 $aElectronic books. 615 4$aMarketing. 615 4$aPublishers and publishing. 615 4$aPublishers and publishing - Great Britain. 615 0$aPublishers and publishing$xMarketing 615 0$aBooks 615 7$aBook Studies & Arts 615 7$aEducation 615 7$aSocial Sciences 676 $a070.50688 700 $aBirn$b Robin$0915841 701 $aForsyth$b Patrick$0116235 801 0$bAU-PeEL 801 1$bAU-PeEL 801 2$bAU-PeEL 906 $aBOOK 912 $a9910450928003321 996 $aMarketing in Publishing$92053092 997 $aUNINA LEADER 04360nam 2200745Ia 450 001 9910143102703321 005 20231205173103.0 010 $a1-78268-970-2 010 $a0-470-99892-X 010 $a1-4051-2317-6 010 $a1-283-51441-9 010 $a9786613826862 010 $a9786610284504 010 $a0-470-99891-1 010 $a0-470-70235-4 010 $a1-280-28450-1 010 $a0-631-21950-1 035 $a(CKB)1000000000771718 035 $a(EBL)214132 035 $a(OCoLC)437065624 035 $a(SSID)ssj0000126164 035 $a(PQKBManifestationID)11141355 035 $a(PQKBTitleCode)TC0000126164 035 $a(PQKBWorkID)10032224 035 $a(PQKB)11163882 035 $a(MiAaPQ)EBC214132 035 $a(Au-PeEL)EBL214132 035 $a(CaPaEBR)ebr10240365 035 $a(CaONFJC)MIL28450 035 $a(EXLCZ)991000000000771718 100 $a20010926d2002 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 02$aA companion to Renaissance drama$b[electronic resource] /$fedited by Arthur F. Kinney 210 $aOxford ;$aMalden, MA $cBlackwell Pub.$d2002 215 $a1 online resource (623 p.) 225 1 $aBlackwell companions to literature and culture ;$v14 300 $aDescription based upon print version of record. 311 $a1-4051-6529-4 311 $a1-4051-2179-3 320 $aIncludes bibliographical references and index. 327 $aA Companion to Renaissance Drama; Contents; List of Illustrations; Notes on Contributors; Acknowledgments; Introduction: The Dramatic World of the Renaissance; PART ONE The Drama's World; 1 The Politics of Renaissance England; 2 Political Thought and the Theater, 1580-1630; 3 Religious Persuasions, c.1580-c.1620; 4 Social Discourse and the Changing Economy; 5 London and Westminster; 6 Vagrancy; 7 Family and Household; 8 Travel and Trade; 9 Everyday Custom and Popular Culture; 10 Magic and Witchcraft; PART TWO The World of Drama; 11 Playhouses 327 $a12 The Transmission of an English Renaissance Play-Text13 Playing Companies and Repertory; 14 Must the Devil Appear?: Audiences, Actors, Stage Business; 15 "The Actors are Come Hither": Traveling Companies; 16 Jurisdiction of Theater and Censorship; PART THREE Kinds of Drama; 17 Medieval and Reformation Roots; 18 The Academic Drama; 19 "What Revels are in Hand?": Performances in the Great Households; 20 Progresses and Court Entertainments; 21 Civic Drama; 22 Boy Companies and Private Theaters; 23 Revenge Tragedy; 24 Staging the Malcontent in Early Modern England; 25 City Comedy 327 $a26 Domestic Tragedy: Private Life on the Public Stage27 Romance and Tragicomedy; 28 Gendering the Stage; 29 Closet Drama; PART FOUR Dramatists; 30 Continental Influences; 31 Christopher Marlowe; 32 Ben Jonson; 33 Sidney, Cary, Wroth; 34 Thomas Middleton; 35 Beaumont and Fletcher; 36 Collaboration; 37 John Webster; 38 John Ford; Index 330 $aThis expansive, inter-disciplinary guide to Renaissance plays and the world they played to gives readers a colorful overview of England's great dramatic age.Provides an expansive and inter-disciplinary approach to Renaissance plays and the world they played to. Offers a colourful and comprehensive overview of the material conditions of England's most important dramatic period. Gives readers facts and data along with up-to-date interpretation of the plays. Looks at the drama in terms of its cultural agency, its collaborative nature, and its ideological co 410 0$aBlackwell companions to literature and culture ;$v14. 606 $aEnglish drama$yEarly modern and Elizabethan, 1500-1600$xHistory and criticism$vHandbooks, manuals, etc 606 $aEnglish drama$y17th century$xHistory and criticism$vHandbooks, manuals, etc 606 $aRenaissance$zEngland$vHandbooks, manuals, etc 615 0$aEnglish drama$xHistory and criticism 615 0$aEnglish drama$xHistory and criticism 615 0$aRenaissance 676 $a822.309 676 $a822/.309 701 $aKinney$b Arthur F.$f1933-2021.$0292900 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910143102703321 996 $aA companion to Renaissance drama$92035587 997 $aUNINA