LEADER 10545oam 2200733 a 450 001 9910142640903321 005 20230302214552.0 010 $a9786610555253 010 $a0-470-84189-3 010 $a1-280-55525-4 035 $a(CKB)111056485558396 035 $a(MH)008679649-6 035 $a(SSID)ssj0000080390 035 $a(PQKBManifestationID)11125837 035 $a(PQKBTitleCode)TC0000080390 035 $a(PQKBWorkID)10095669 035 $a(PQKB)10698884 035 $a(MiAaPQ)EBC4957839 035 $a(Au-PeEL)EBL4957839 035 $a(CaONFJC)MIL55525 035 $a(OCoLC)1024243658 035 $a(EXLCZ)99111056485558396 100 $a20010314d2001 uy 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt 182 $cc 183 $acr 200 10$aData broadcasting $emerging digital broadcasting with the internet /$fLars Tvede, Peter Pircher, Jens Bodenkamp$b[electronic resource] 205 $aRev. ed. 210 $aChichester [England] ;$aNew York $cWiley$d2001 215 $a1 online resource (xvi, 274 p. )$cill. ; 300 $aIncludes index. 300 $aPreviously published as: Data broadcasting : the technology and the business. c1999. 311 $a0-471-48560-8 311 $a0-470-85264-X 327 $g1$tThe Evolution of Broadcasting$g1 --$g1.1$tThe Conception of Electronic Broadcast Media$g2 --$g1.1.1$tSomething in the Air$g2 --$g1.1.2$tThe Beginning of Television$g3 --$g1.1.3$tThe Age of Satellites$g4 --$g1.1.4$tThe Beginning of Cable$g9 --$g1.1.5$tThe Emergence of Large TV Empires$g12 --$g1.2$tThe Power of Broadcasting$g13 --$g2$tThe Internet$g15 --$g2.1$tThe Conception of the Internet$g15 --$g2.2$tGrowth and Maturity$g16 --$g2.3$tThe Network Effect$g18 --$g2.4$tIncreasing Returns$g19 --$g2.5$tThe Future of the Internet$g20 --$g2.5.1$tUbiquity and Diversity$g22 --$g2.5.2$tConvergence and Embedding$g23 --$g2.6$tProportions Between Bandwidth and Memory$g24 --$g3$tBroadcasting Meets the Internet$g31 --$g3.1$tData Broadcast: Technical Postitioning$g31 --$g3.2$tData Broadcast: Ecosystem$g35 --$g3.3$tThe Organisation Process in the Value Chain$g36 --$g4$tTechnology Framework for Data Broadcasting Environments$g42 -- 327 $g4.1$tMoving Packages -- Old and New Ways$g42 --$g4.2$tDividing Content into Packages$g44 --$g4.3$tChoosing a Delivery Type$g45 --$g4.3.1$tDelivery Types$g45 --$g4.3.2$tDelivery Services$g46 --$g4.3.3$tQuality of Service (QoS)$g48 --$g4.4$tSpecifying Destination and Guaranteeing a Unique Address$g48 --$g4.5$tProviding Information about How to Reach the Destination$g49 --$g4.5.1$tIP Multicast$g50 --$g4.6$tGetting a Vehicle for Transportation$g53 --$g4.6.1$tWhen IP Gets a Trip Companion$g55 --$g4.7$tChoosing a Physical Path$g56 --$g4.7.1$tWireline/Copper Pair$g58 --$g4.7.2$tWireline/Fibre Optics$g59 --$g4.7.3$tCable Television$g59 --$g4.7.4$tDigital Terrestrial$g60 --$g4.7.5$tMobile$g64 --$g4.7.6$tSatellite Distribution$g69 --$g4.7.7$tHome Networks$g70 --$g4.7.8$tComparing Wireless Local Networking Standards$g78 --$g4.8$tReaching the End-User$g80 --$g5$tThe Five Basic Formats of Data Broadcasting$g81 --$g5.1 327 $tThree Key Questions Regarding the Data Broadcasting Content$g82 --$g5.1.1$t"Guaranteed Delivery" or "Best Effort"?$g82 --$g5.1.2$tTime Critical Delivery?$g83 --$g5.1.3$tViewing on Delivery?$g83 --$g5.2$tData Broadcasting Formats -- an Overview$g83 --$g5.3$tCached Content Delivery$g84 --$g5.3.1$tReceiving and Deleting Cached Content$g85 --$g5.3.2$tScheduling and Broadcasting of Cached Content$g93 --$g5.4$tPackage Delivery$g95 --$g5.4.1$tApplications, Usage Tracking and Billing of Package Delivery$g96 --$g5.4.2$tUsage Tracking$g96 --$g5.5$tAudio/Video Streaming$g106 --$g5.5.1$tTypical Applications for Audio/Video Streaming$g107 --$g5.5.2$tInfrastructure requirements for audiolvideo streaming$g108 --$g5.5.3$tAudio Video Stream Event Type$g109 --$g5.5.4$tBooking and scheduling considerations for A/V streaming$g110 --$g5.6$tData Streaming$g111 --$g5.6.1$tApplications for data streaming$g111 --$g5.6.2$tGranularity of Data Streams 327 $g112 --$g5.7$tBroadcast Guides$g117 --$g5.7.1$tThe Media Context of the Broadcast Guide$g118 --$g5.8$tLinking Broadcasting Services to the Internet$g124 --$g5.8.1$tThe Three-Layered Hybrid Medium$g124 --$g5.8.2$tCreating "Bouncers"$g125 --$g6$tImplementing a Data Broadcasting Platform$g130 --$g6.1$tFactors Determining Basic Platform Requirements$g130 --$g6.1.1$tThe Role of Content Management$g132 --$g6.1.2$tThe Role of Community Administration$g132 --$g6.1.3$tThe Role of Network Administration$g132 --$g6.1.4$tThe Role of Advertising Management$g133 --$g6.2$tListing the Basic Functionality Required$g133 --$g6.3$tSubscription Management$g136 --$g6.4$tData Encryption and Security$g136 --$g6.4.1$tEncryption and Conditional Access Systems$g136 --$g6.5$tScheduling and Booking$g137 --$g6.5.1$tFeatures of Scheduling Tools$g140 --$g6.5.2$tGeneral Criteria of Bandwidth Booking Systems$g141 --$g6.5.3 327 $tManaging Booking Through a Transmission Chain$g142 --$g6.6$tBilling$g144 --$g6.7$tReporting$g144 --$g6.8$tMedia Object Tracking$g145 --$g6.8.1$tDigital Watermark/Copyright Handling$g148 --$g6.9$tIntelligent Content Compiling$g149 --$g6.10$tOverall Platform Flexibility$g149 --$g6.10.1$tHardware Independence$g150 --$g6.10.2$tNetwork Independence$g150 --$g6.10.3$tBrowser Independence$g150 --$g7$tData Broadcasting: The Media Opportunities$g151 --$g7.1$tDifferent Kinds of Media Experiences$g151 --$g7.2$tUsers of the Data Broadcasting Medium$g155 --$g7.2.1$tProfessional Applications$g157 --$g7.2.2$tConsumer Applications$g166 --$g8$tCreating Data Broadcasting Applications and Services: 26 Steps$g175 --$g8.1$tCreation Process Overview$g175 --$g8.2$tProcess Details of the Channel Planning Phase$g180 --$g8.2.1$tSetting the Team$g180 --$g8.2.2$tDetermining the Management Process$g181 --$g8.2.3$tDefining the Vision for the Channel 327 $g182 --$g8.2.4$tMarket Research$g183 --$g8.2.5$tEnd-user Segmentation$g185 --$g8.2.6$tTarget Group Research$g185 --$g8.2.7$tChannel Marketing Strategy$g188 --$g8.2.8$tPreliminary Implementation Plan$g189 --$g8.2.9$tContent Sourcing and Value Proposition$g189 --$g8.2.10$tPreliminary Commercial Review$g190 --$g8.2.11$tLists of Deliverables$g190 --$g8.2.12$tResources and Cost Estimate$g191 --$g8.2.13$tContent Exploration and Analysis$g191 --$g8.2.14$tInitial Design Specification$g192 --$g8.2.15$tChannel Operations and Maintenance Plan$g193 --$g8.2.16$tComplete Design and Functionality Specification$g196 --$g8.3$tProcess Details of the Channel Implementation Phase$g197 --$g8.3.1$tInternal Test$g198 --$g8.3.2$tUser Test$g199 --$g8.3.3$tTechnical Alpha Test$g201 --$g8.3.4$tTechnical Beta Test$g201 --$g8.4$tProcess Details of the Channel Launch Phase$g201 --$g8.4.1$tChannel Packaging$g201 --$g8.4.2$tChannel Sign-off$g202 -- 327 $g8.4.3$tChannel Release$g202 --$g8.4.4$tChannel Acceptance$g202 --$g9$tOperating Networks of Multiple Data Broadcasting Channels$g203 --$g9.1$tEditorial Issues for Multi-Channel Network Operation$g203 --$g9.1.1$tMulti-Channel Scheduling$g203 --$g9.1.2$tBroadcast Guide and Information Channel Operations$g205 --$g9.1.3$tElectronic Tutorial$g207 --$g9.1.4$tTest Channel$g207 --$g9.2$tTechnical Issues for Multi-Channel Operation$g207 --$g9.2.1$tProviding a Basic Channel Operations Infrastructure$g207 --$g9.2.2$tData Gathering and Processing Procedures$g208 --$g9.2.3$tBackbone transportation Network$g209 --$g9.2.4$tData On-Ramping$g210 --$g9.2.5$tClient Software Deployment$g210 --$g9.2.6$tDelivering the Initial Installation Software$g211 --$g9.2.7$tFollowing Up with Software Upgrades$g212 --$g9.2.8$tIncident/RFD Handling$g212 --$g9.3$tCommercial Issues for Multi-Channel Operation$g213 --$g9.3.1$tProduct Policy for the Channel Network 327 $g213 --$g9.3.2$tSupport Infrastructure$g215 --$g9.3.3$tMedia Object Tracking$g216 --$g9.3.4$tSubscription Management$g216 --$g9.3.5$tChannel Network Marketing Control$g216 --$g10$tThe Commercial Drivers Behind Data Broadcasting$g218 --$g10.1$tHow Value Flows Through the Value Chain$g219 --$g10.2$tSharing the Added Value Throughout the Value Chain$g221 --$g10.2.1$tValue for Basic Core Technology Enablers$g221 --$g10.2.2$tValue for Basic Commercial Enablers$g223 --$g10.2.3$tValue for Early Adopters$g238 --$g10.2.4$tValue in the Growth and Maturity Phase$g240 --$g11$tData Broadcasting in the Future$g242. 330 $aA truly groundbreaking volume, this fully revised and updated edition of Data Broadcasting presents an exhaustive overview of the specific data broadcasting and bordering technologies concerned. Answering a wealth of questions, it describes this new technology in detail, examining how it differs from established technologies, and for what means it can be used. It also analyses data broadcasting from the perspectives of both the medium and business.* Features the latest developments in electronic media* Discusses the major media opportunities of data broadcasting* Shows how data broadcasting can overcome many notorious problems resulting from dense traffic on the Internet* Considers the technical implications of data broadcasting over different network infrastructures* Examines the process of developing and launching multimedia channels in a data broadcasting environment.Essential, up to date coverage for executives and developers in the telecommunications, software, hardware and media industries of the main commercial, editorial and technical opportunities of data broadcasting. 410 0$aWiley UBCM ebooks. 606 $aBroadcasting$zUnited States 606 $aBroadband communication equipment industry$zUnited States 606 $aData transmission equipment industry$zUnited States 615 0$aBroadcasting 615 0$aBroadband communication equipment industry 615 0$aData transmission equipment industry 676 $a384.3 700 $aTvede$b Lars$f1957-$0555709 701 $aPircher$b Peter$0927352 701 $aBodenkamp$b Jens$0927353 801 0$bDLC 801 1$bDLC 801 2$bUKM 906 $aBOOK 912 $a9910142640903321 996 $aData broadcasting$92083576 997 $aUNINA 999 $aThis Record contains information from the Harvard Library Bibliographic Dataset, which is provided by the Harvard Library under its Bibliographic Dataset Use Terms and includes data made available by, among others the Library of Congress