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101 0 $aeng
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181   $ctxt$2rdacontent
182   $cc$2rdamedia
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200 10$aMarketPsych$b[electronic resource] $ehow to manage fear and build your investor identity /$fRichard L. Peterson, Frank F. Murtha
205   $a1st edition
210  1$aHoboken, N.J. :$cJohn Wiley & Sons,$dc2010.
215   $a1 online resource (243 p.)
225 1 $aWiley Finance
225 1 $aTHEi Wiley ebooks
300   $aIncludes index.
311   $a0-470-54358-2 
320   $aIncludes bibliographical references and index.
327   $aMarketPsych: How to Manage Fear and Build Your Investor Identity; Contents; Preface; Acknowledgments; Chapter 1: Your Investor Identity: And Why You Need One; Chapter 2: Investor Identity Fundamentals: Frames, Motivations, and Goals; Chapter 3: Your Investor Personality: Your Character and Style; Chapter 4: Your Investor Emotions: The Hidden Drivers of Behavior; Chapter 5: Your Investor Values: What's Most Important to You?; Chapter 6: Your Investor Blind Spots: Identifying (and Avoiding) Mental Traps; Chapter 7: Your Investor Stress: Smoothing Out the Ups and Downs
327   $aChapter 8: Being Your Best SelfAppendix A: Chapter 9: Summary of Meditation Techniques; Appendix B: Gratitude List; About the Authors; Index
330   $aAn investor's guide to understanding the most elusive (yet most important) aspect of successful investing - yourself. Why is it that the investing performance of so many smart people reliably and predictably falls short? The answer is not that they know too little about the markets. In fact, they know too little about themselves. Combining the latest findings from the academic fields of behavioral finance and experimental psychology with the down-and-dirty real-world wisdom of successful investors, Drs. Richard Peterson and Frank Murtha guide both new and experienced investor
410  0$aWiley Finance
410  0$aTHEi Wiley ebooks.
606   $aInvestment advisors$xPsychology
606   $aInvestments$xPsychological aspects
606   $aStockbrokers$xPsychology
606   $aFinancial planners$xPsychology
615  0$aInvestment advisors$xPsychology.
615  0$aInvestments$xPsychological aspects.
615  0$aStockbrokers$xPsychology.
615  0$aFinancial planners$xPsychology.
676   $a332.601/9
700   $aPeterson$b Richard L.$f1972-$0889321
701   $aMurtha$b Frank F.$f1970-$0889322
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910140819903321
996   $aMarketPsych$91986806
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