LEADER 02641nam 2200613Ia 450 001 9910140601403321 005 20170822102744.0 010 $a1-4526-0420-7 010 $a1-118-98383-1 010 $a1-62198-430-3 010 $a1-282-54946-4 010 $a9786612549465 010 $a0-470-62567-8 035 $a(CKB)2670000000014450 035 $a(EBL)510182 035 $a(OCoLC)609861446 035 $a(SSID)ssj0000361325 035 $a(PQKBManifestationID)12119541 035 $a(PQKBTitleCode)TC0000361325 035 $a(PQKBWorkID)10351330 035 $a(PQKB)11506678 035 $a(MiAaPQ)EBC510182 035 $a(CaSebORM)9780470539392 035 $a(EXLCZ)992670000000014450 100 $a20091217d2010 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aHow to measure anything$b[electronic resource] $efinding the value of "intangibles" in business /$fDouglas W. Hubbard 205 $a2nd ed. 210 $aHoboken, N.J. $cWiley$dc2010 215 $a1 online resource (323 p.) 300 $aIncludes index. 311 $a0-470-53939-9 320 $aIncludes bibliographical references and index. 327 $aHow to Measure Anything, Second Edition: Finding the Value of Intangibles in Business; Contents; Preface; Acknowledgments; Section I: Measurement: The Solution Exists; Section II: Before You Measure; Section III: Measurement Methods; Section IV: Beyond the Basics; Appendix: Calibration Tests (and Their Answers); Index 330 $a Now updated with new research and even more intuitive explanations, a demystifying explanation of how managers can inform themselves to make less risky, more profitable business decisions This insightful and eloquent book will show you how to measure those things in your own business that, until now, you may have considered ""immeasurable,"" including customer satisfaction, organizational flexibility, technology risk, and technology ROI.Adds even more intuitive explanations of powerful measurement methods and shows how they can be applied to areas such as risk management and 606 $aIntangible property$xValuation 606 $aCorporations$xValuation 608 $aElectronic books. 615 0$aIntangible property$xValuation. 615 0$aCorporations$xValuation. 676 $a657/.7 676 $a658 700 $aHubbard$b Douglas W.$f1962-$0878024 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910140601403321 996 $aHow to measure anything$91984048 997 $aUNINA