LEADER 04808nam 2200661Ia 450 001 9910139030403321 005 20200228053017.0 010 $a1-118-74448-9 010 $a1-118-74463-2 010 $a1-118-74472-1 035 $a(CKB)2550000001112828 035 $a(EBL)1355708 035 $a(OCoLC)856870597 035 $a(SSID)ssj0001074100 035 $a(PQKBManifestationID)11569006 035 $a(PQKBTitleCode)TC0001074100 035 $a(PQKBWorkID)11187183 035 $a(PQKB)10460942 035 $a(MiAaPQ)EBC1355708 035 $a(WaSeSS)IndRDA00019549 035 $a(CaSebORM)9781118744482 035 $a(EXLCZ)992550000001112828 100 $a20130822d2013 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 14$aThe Agile startup$b[electronic resource] $equick and dirty lessons every entrepreneur should know /$fJeff Scheinrock, Matt Richter-Sand 205 $a1st edition 210 1$aHoboken, New Jersey :$cJohn Wiley & Sons,$d2013. 215 $a1 online resource (450 p.) 300 $aIncludes index. 311 $a1-118-54826-4 311 $a1-299-81457-3 320 $aIncludes bibliographical references and index. 327 $aThe Agile Startup: Quick and Dirty Lessons Every Entrepreneur Should Know; Copyright; Contents; Why You Should Read This Book; The Entrepreneur's Life Cycle; Chapter 1: Agile Philosophy; Rule #1; What's Your Why?; You Are Wrong; Heaven . . . and Hell; You Get Only 15,000 Days; The Entrepreneurial Method; Focus on Problems, Not Solutions; Three Requirements for Success; Dreamers versus Doers; Get Out of the Building; Business Plans Are Worthless; Let Them Steal It; Embarrass Yourself; Fail Fast-and Often; Contain Risk as Early as Possible; First, Decide What Not To Do; Rules? What Rules? 327 $aFOCUS-Follow One Course Until SuccessfulDon't Drink the Kool-Aid; Get in over Your Head; There Is No Silver Bullet; It Ain't a Problem 'Til It's a Problem; Launch to Learn; Resourcefulness, Not Resources; Chapter 2: Make It Feasible; Is it Feasible?; ASS Out of U and ME; Three Questions You Must Answer; Double Your Worst Case; Five Risk Factors; Product 1.0-A Brochure; Good Ideas, Bad Businesses; Wrong Questions-Wrong Answers; Vitamin, Painkiller, or Cure?; Create Massive Value; Why Won't It Work?; Show Me the Money; Does It Pencil?; Play Dumb; Take a Haircut; If You Build It, Will They Come? 327 $aPrefer Variable to FixedGo Bootstrap Yourself; The First Rule to Making Money; The First Dollar Is the Hardest; Bottoms Up!; Build a (Bad) Financial Model; How Much Runway?; Know Your Do-or-Die Numbers; Chapter 5: Marketing; Luck Is Not a Plan; What's Your Positioning?; Hold the Presses; Old Meets New; Sell Wants, but Deliver Needs; How Can I Help You?; Turn 1 into 2+; Do It Twice; Perception Is Reality; Be a Guerrilla Marketer; The Secret to Writing Copy That Sells; Promise . . . Then Overdeliver; Your Brand Talks; Chapter 6: Team; Not So Fast, Partner; Get a Pre-Nup; ABCs of Hiring 327 $aYour Startup Is a BoatThe Build/Sell Team; Make Sure You're Aligned; How to Get the Best People; Fire Yourself; You Are Not Scalable; Mess with the Vest, Die Like the Rest; Delegate, Don't Abdicate; Form an Advisory Board; Who's the Boss?; The Right Partner Formula; Hire Slow, Fire Fast; Sharing a Submarine; Chapter 7: Pitching Your Startup; Get Your Story Straight; Get to the Next Step; Half as Long Is Twice as Good; First Rule of Elevator Pitches; Get Used to Rejection; Use the Use Case; Make It Stick; Name It and Frame It; Find the Hot Buttons; Fake It 'Til You Make It 327 $aBe Simple, Not Simplistic 330 $aAn inspiring and impactful compilation of the most important lessons of entrepreneurship The tools of a digital age make it easier than ever to start a new business. And with billion-dollar IPOs and acquisitions making weekly headlines, the potential rewards are enormous. But even with all of the advantages and resources that today's entrepreneurs have access to, the likelihood of any one business succeeding is slim. That's why you need the simple, clear lessons found in The Agile Startup. Engaging and informative, The Agile Startup doesn't offer step-by-step instructi 410 0$aWiley UBCM ebooks. 606 $aEntrepreneurship 606 $aBusiness$xData processing 608 $aElectronic books. 615 0$aEntrepreneurship. 615 0$aBusiness$xData processing. 676 $a658.11 700 $aScheinrock$b Jeff$0970784 701 $aRichter-Sand$b Matt$0970785 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910139030403321 996 $aThe Agile startup$92206562 997 $aUNINA LEADER 02134oam 2200565 450 001 9910708255003321 005 20151223155150.0 035 $a(CKB)25436319800041 035 $a(OCoLC)881497789 035 $a(EXLCZ)9925436319800041 100 $a20140619d2014 ua 0 101 0 $aeng 135 $aurbn||||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aCountering radicalization and recruitment to Al-Qaeda $efighting the war of deeds /$fPaul Kamolnick 210 1$aCarlisle Barracks, PA :$cStrategic Studies Institute and U.S. Army War College Press,$d2014. 215 $a1 online resource (xii, 156 pages) $cillustrations 225 1 $aThe Letort papers 300 $aTitle from PDF title page (SSI, viewed June 19, 2014). 300 $a"June 2014." 300 $aPaper version available for sale by the Superintendent of Documents, U.S. Government Printing Office. 320 $aIncludes bibliographical references (pages 91-156). 606 $aTerrorism$xPrevention$xGovernment policy$zUnited States 606 $aRadicalism$xPrevention$xGovernment policy$zUnited States 606 $aPropaganda, Arab 606 $aInfluence (Psychology) 606 $aTerrorists$xRecruiting 606 $aTerrorists$xRecruiting$xPrevention 607 $aUnited States$xForeign relations$zArab countries 607 $aArab countries$xForeign relations$zUnited States 615 0$aTerrorism$xPrevention$xGovernment policy 615 0$aRadicalism$xPrevention$xGovernment policy 615 0$aPropaganda, Arab. 615 0$aInfluence (Psychology) 615 0$aTerrorists$xRecruiting. 615 0$aTerrorists$xRecruiting$xPrevention. 700 $aKamolnick$b Paul$01389541 712 02$aArmy War College (U.S.).$bStrategic Studies Institute, 712 02$aArmy War College (U.S.).$bPress, 801 0$bAWC 801 1$bAWC 801 2$bGPO 801 2$bNLGGC 801 2$bGPO 906 $aBOOK 912 $a9910708255003321 996 $aCountering radicalization and recruitment to Al-Qaeda$93441227 997 $aUNINA