LEADER 07436nam 22008295 450 001 9910136020103321 005 20230327171500.0 010 $a9781484221938 010 $a1484221931 024 7 $a10.1007/978-1-4842-2193-8 035 $a(CKB)3710000000909000 035 $a(DE-He213)978-1-4842-2193-8 035 $a(MiAaPQ)EBC4721358 035 $a(CaSebORM)9781484221938 035 $a(PPN)224229079 035 $a(OCoLC)971245758 035 $a(OCoLC)ocn971245758 035 $a(EXLCZ)993710000000909000 100 $a20161019d2016 u| 0 101 0 $aeng 135 $aurnn#008mamaa 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aExporting $eThe Definitive Guide to Selling Abroad Profitably /$fby Laurel J. Delaney 205 $a2nd ed. 2016. 210 1$aBerkeley, CA :$cApress :$cImprint: Apress,$d2016. 215 $a1 online resource (XXI, 585 p. 10 illus., 7 illus. in color.) 300 $aIncludes index. 311 08$a9781484221921 311 08$a1484221923 320 $aIncludes bibliographical references and index. 327 $aPart I Building Your Foundations for Exporting -- Chapter 1 Are You Ready to Export? -- Chapter 2 Writing an Export Business Plan -- Chapter 3 Prepping For Exports -- Chapter 4 The Human Side of an Export Enterprise -- Part II Creating and Using Online Marketing Platforms -- Chapter 5 Online Fundamentals -- Chapter 6 Creating a Social Media and Networking Presence -- Chapter 7 Using e-Commerce and Social Media Sites as Stepping Stones to Export Success -- Chapter 8 The E-Commerce Connectivity Craze -- Chapter 9 The Mobile World at Work -- Chapter 10 Marketing Your Business Worldwide -- Part III Mapping Out Your Export Journey -- Chapter 11 Choosing a Product to Export -- Chapter 12 Exploring Your Territory -- Chapter 13 Preparing and Adapting Your Product for the Export Marketplace -- Chapter 14 Preparing Your Service for Export -- Chapter 15 Web Design with the World in Mind -- Part IV Developing Sales and Distribution Capabilities -- Chapter 16 Finding Cross-Border Customers -- Chapter 17 Methods of Exporting -- Part V Managing the Transaction -- Chapter 18 Transport, Logistics, and Fulfillment Options -- Chapter 19 Pricing and Preparing Quotations -- Chapter 20 Getting Paid -- Chapter 21 Booking, Marking, Labeling, and Insuring -- Chapter 22 Documentation, Export Licensing, and Other Procedures -- Part VI Keep Building Your Business -- Chapter 23 In Pursuit of Exceptional Export Service -- Chapter 24 Cross-Cultural Learning -- Part VII The Export Journey -- Chapter 25 Global Ethics -- Chapter 26 International Business Travel and Security Tips -- Chapter 27 Women Business Owners -- Chapter 28 New Challenging Frontiers in Emerging Markets -- Chapter 29 The Top Ten Export Business Markets -- Part VIII Export Mastery -- Chapter 30 Export Success -- Chapter 31 Essential Keys to Export Success. 330 $a?Laurel Delaney writes in a tremendous spirit of service to entrepreneurial and small business leaders navigating the opportunities of globalization. Whether leading a fresh startup, a small business, or an entrepreneurial growth company seeking greatness, the question of whether?and how?to go global must be addressed. Delaney shows yet again her passionate dedication to serving her readers with deeply practical guidance.??Jim Collins, author of Good to Great and co-author of Beyond Entrepreneurship Gain the knowledge you need to market, sell, and fulfill orders internationally, taking full advantage of the Internet and the opportunities it creates. This book is the bible for entrepreneurs and small business owners taking their US businesses to the next level of growth through exports. Exporting empowers readers with the can-do confidence to tackle the challenges and opportunities of exporting, leading to greater revenues, stability, and profitability for your business. With 70 percent of global buying power lying outside US borders, exporting is not just an option for ambitious entrepreneurs?it?s an absolute must for building and sustaining a successful future. Typically, exporting first appears on the radar of small businesses as unsolicited inquiries from foreign customers on the web via your email, website, blog, or Facebook page. People outside your country want your product, and they want it now. The problem is that most small business owners do not know how to service these inquiries. What's the best way to ship goods? Do I need a license? Should I sell through wholesalers in specific countries or directly to consumers? How will I get paid? Reflecting the rapid rate of change in national and global trade regulations and economic conditions, this second edition contains extensive updates and enhancements of the first edition?s data and citations; actual and prospective multilateral trade agreements, especially the TPP and TTIP; CFR, EAR, and BIS rules; interviews with trade and sector specialists; economic trends and shocks affecting export opportunities and risks in various regions and sectors; and the annotated selection of recommended exporting resource sites. Exporting: The Definitive Guide to Selling Abroad Profitably: Lays out simple steps and tips to conduct market research, find customers, open new markets, create an export business plan, get paid, and ship goods and services efficiently and profitably Shows you how to use the Internet and social media to mediate the exporting process and expand your international presence Details how the US government helps exporters and how to avoid foreign regulatory pitfalls. 606 $aBusiness 606 $aManagement science 606 $aCommerce 606 $aSmall business 606 $aElectronic commerce 606 $aElectronic commerce 606 $aElectronic commerce 606 $aNew business enterprises 606 $aInternet marketing 606 $aBusiness and Management, general$3https://scigraph.springernature.com/ontologies/product-market-codes/500000 606 $aTrade$3https://scigraph.springernature.com/ontologies/product-market-codes/527010 606 $aSmall Business$3https://scigraph.springernature.com/ontologies/product-market-codes/514010 606 $ae-Business/e-Commerce$3https://scigraph.springernature.com/ontologies/product-market-codes/522060 606 $aStart-Ups/Venture Capital$3https://scigraph.springernature.com/ontologies/product-market-codes/514030 606 $aOnline Marketing/Social Media$3https://scigraph.springernature.com/ontologies/product-market-codes/513010 615 0$aBusiness. 615 0$aManagement science. 615 0$aCommerce. 615 0$aSmall business. 615 0$aElectronic commerce. 615 0$aElectronic commerce. 615 0$aElectronic commerce. 615 0$aNew business enterprises. 615 0$aInternet marketing. 615 14$aBusiness and Management, general. 615 24$aTrade. 615 24$aSmall Business. 615 24$ae-Business/e-Commerce. 615 24$aStart-Ups/Venture Capital. 615 24$aOnline Marketing/Social Media. 676 $a650 700 $aDelaney$b Laurel J$4aut$4http://id.loc.gov/vocabulary/relators/aut$0980133 801 0$bUMI 801 1$bUMI 906 $aBOOK 912 $a9910136020103321 996 $aExporting$92235710 997 $aUNINA