LEADER 02870nam 2200589Ia 450 001 9910132532003321 005 20180613001644.0 010 $a1-118-33922-3 010 $a1-118-63827-1 010 $a1-118-33921-5 035 $a(CKB)3460000000129061 035 $a(EBL)894390 035 $a(OCoLC)855502149 035 $a(SSID)ssj0000999285 035 $a(PQKBManifestationID)11576807 035 $a(PQKBTitleCode)TC0000999285 035 $a(PQKBWorkID)10933676 035 $a(PQKB)10593063 035 $a(MiAaPQ)EBC894390 035 $a(CaSebORM)9781118339244 035 $a(PPN)18375039X 035 $a(EXLCZ)993460000000129061 100 $a20111102d2013 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aNeuroInvesting$b[electronic resource] $ebuild a new investing brain /$fWai-Yee Chen 205 $a1st edition 210 $aSingapore $cJohn Wiley & Sons$d2013 215 $a1 online resource (242 p.) 300 $aIncludes index. 311 $a1-299-75975-0 311 $a1-118-33924-X 320 $aIncludes bibliographical references and index. 327 $aNeuroInvesting: Build a New Investing Brain; Contents; Foreword; Preface; Acknowledgments; About the Author; Part I Being at Ease; Chapter 1 Money and Me; My Money Personality; Genotype and Nurture; The Money Culture; Environment and the Times We Live In; Experiences Play a Role in Our Money Personality; The Big Five Personality Traits; Money and Me; Notes; Part II The Tension Caused by Impulsiveness; Chapter 2 Thrills, Ego, and Impulse: Is It Bad? Is It Me?; What Is Impulsiveness?; Is Impulsiveness Bad?; What Else Can Go Wrong with Impulsiveness?; What about Impulse? 327 $aChapter 9 Expressions of Instincts: Are Your Instincts Undervalued? 330 $aRewire your brain for investing success As an investment advisor to high net worth individuals, Wai-Yee Chen has spent years watching her clients make investment decisions-some good decisions and some not-so-good decisions. Though confronted by the same market variables, those clients often make very different choices with very different results. Here, Chen argues that it's usually not the data that affects investor decision-making as much as the way investors themselves think. In NeuroInvesting, Chen argues that investors can change the way they think in order to change the way they invest. S 606 $aInvestments$xPsychological aspects 606 $aInvestment analysis 615 0$aInvestments$xPsychological aspects. 615 0$aInvestment analysis. 676 $a332.6019 700 $aChen$b Wai-Yee$0964245 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910132532003321 996 $aNeuroInvesting$92187040 997 $aUNINA