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100   $a20160829d2012      uy 
101 0 $aeng
135   $aur|||||||||||
181   $ctxt
182   $cc
183   $acr
200 10$a2012 IEEE International Conference on Mobile Services
210 31$a[Place of publication not identified]$cIEEE$d2012
215   $a1 online resource (xiii, 120 pages) $cillustrations
300   $aBibliographic Level Mode of Issuance: Monograph
311 08$a9780769547541 
311 08$a0769547540 
311 08$a9781467328814 
311 08$a1467328812 
330   $aThis research paper reports the status of an Android-based mobile application 'Quiz Market' that allows market researchers an easy and efficient way to distribute surveys, collect trends in market data and provide information on what motivates consumers to answer surveys. The goal of our research is to leverage the increasing popularity of smart phones and present a mobile application (Quiz Market) that can collect market research data from users right on their phone. Users are surveyed based on location and topic interests, questions appear directly to the user and they are given rewards or points/coupons as soon as the question is answered.
606   $aCell phone systems$vCongresses
615  0$aCell phone systems
676   $a384.53
702   $aIEEE Staff
801  0$bPQKB
906   $aPROCEEDING
912   $a9910130835503321
996   $a2012 IEEE International Conference on Mobile Services$92306292
997   $aUNINA