LEADER 01113cam0-22003731i-450- 001 990006902490403321 005 20060329155103.0 010 $a88-7187-974-0 035 $a000690249 035 $aFED01000690249 035 $a(Aleph)000690249FED01 035 $a000690249 100 $a20010426d1999----km-y0itay50------ba 101 1 $aita$ceng 102 $aIT 105 $ay-------001yy 200 1 $a<>marketing secondo Kotler$ecome creare, sviluppare e dominare i mercati$fPhilip Kotler$gedizione italiana a cura di Walter Giorgio Scott 210 $aMilano$cIl Sole-24 ore$d1999 215 $aXVII, 298 p.$d22 cm 225 1 $aMondo economico$v30 454 0$12001$aKotler on marketing$933189 610 0 $aMarketing 676 $a658.8 700 1$aKotler,$bPhilip$f<1931- >$034994 702 1$aScott,$bWalter Giorgio 801 0$aIT$bUNINA$gRICA$2UNIMARC 901 $aBK 912 $a990006902490403321 952 $aCOLLEZ. 1726 (30)$b35402$fFSPBC 952 $a4-0-617-TI$b6827$fECA 959 $aFSPBC 959 $aECA 996 $aKotler on marketing$933189 997 $aUNINA