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100   $a20030401d1966----km-y0itay50------ba
101 0 $aeng
102   $aUS
200 1 $aOn knowing the consumer$fedited by Joseph W. Newman
210   $aNew York$aLondon$aSydney$cJohn Wiley & Sons$dc1966
215   $aviii, 247 p.$d24 cm
225 1 $a<<The >>Wiley marketing series
610 0 $aConsumatori$aSociologia
702  1$aNewman,$bJoseph W.
801  0$aIT$bUNINA$gRICA$2UNIMARC
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996   $aOn knowing the consumer$9513552
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