LEADER 01122nam0-22003731i-450- 001 990003360490403321 005 20111020121349.0 010 $a88-453-0698-4 035 $a000336049 035 $aFED01000336049 035 $a(Aleph)000336049FED01 035 $a000336049 100 $a20030910d1995----km-y0itaa50------ba 101 0 $aita 102 $aIT 105 $ay-------001yy 200 1 $aMarketing strategico$eun'impresa proattiva per sviluppare capacità market driving e valore$fEnrico Valdani 205 $a2. ed. 210 $aMilano$cEtas Libri$d1995 215 $aXVI , 717 p.$d25 cm 225 1 $aGestione d'impresa$iMarketing d'impresa 610 0 $aStrategia aziendale$aMarketing strategico$aConcorrenza 676 $a658.802 700 1$aValdani,$bEnrico$f<1948- >$07216 801 0$aIT$bUNINA$gRICA$2UNIMARC 901 $aBK 912 $a990003360490403321 952 $aAZMK3A$b9500A$fDECBC 952 $aAZMK3B(SR)$b9500B$fDECBC 952 $aVAL658.8A$b9500C$fDECBC 952 $aAZMK13A$b11646$fDECBC 959 $aDECBC 996 $aMarketing strategico$961101 997 $aUNINA