LEADER 00826nam0-22002891i-450- 001 990002658560403321 005 20130220125534.0 010 $a0-7002-2286-3 035 $a000265856 035 $aFED01000265856 035 $a(Aleph)000265856FED01 035 $a000265856 100 $a20030910d1970----km-y0itay50------ba 101 0 $aeng 102 $aUS 200 1 $aAdvertising fundamentals$fPhilip Ward Burton, J. Robert Miller 210 $aScranton$cInternational textbook company$d1970 215 $aXII, 769 p.$cill.$d24 cm 700 1$aBurton,$bPhilip Ward$0108772 701 1$aMiller,$bJohn Robert$0493487 801 0$aIT$bUNINA$gRICA$2UNIMARC 901 $aBK 912 $a990002658560403321 952 $a4-6-201-TI$b2946$fECA 959 $aECA 996 $aAdvertising fundamentals$9431066 997 $aUNINA