LEADER 01129nam0-22003491i-450- 001 990002631360403321 005 20090120114453.0 010 $a88-386-3105-0 035 $a000263136 035 $aFED01000263136 035 $a(Aleph)000263136FED01 035 $a000263136 100 $a20030910d1988----km-y0itay50------ba 101 1 $aita$ceng 102 $aIT 200 1 $a<>marketing strategico dei servizi$fPierre Eiglier, Eric Langeard 210 $aMilano$cMcGraw-Hill Libri Italia$d1988 300 $aTraduzione di Isabella Farinelli e André Roman 300 $aIn cop.: "Servuction": come gestire il contatto tra l?azienda e il cliente 454 0$12001$aServuction - le marketing des services$1210$aParis$cMcGraw-Hill$dc1987$939786 610 0 $aMarketing 700 1$aEiglier,$bPierre$0107481 702 1$aLangeard,$bEric 801 0$aIT$bUNINA$gRICA$2UNIMARC 901 $aBK 912 $a990002631360403321 952 $a90 S 1a 33$fFMEBC 952 $a0-4-356-TI$b1340 DEA$fECA 959 $aECA 959 $aFMEBC 996 $aServuction - le marketing des services$939786 997 $aUNINA