LEADER 00690nam0-22002651i-450- 001 990002600580403321 035 $a000260058 035 $aFED01000260058 035 $a(Aleph)000260058FED01 035 $a000260058 100 $a20000920d1964----km-y0itay50------ba 101 1$aENG 200 1 $aTheory in marketing$fdi COX-ALDERSON-SH APIRO 205 $a$a 210 $aHomewood (Illinois)$cIrwin$d1964 700 1$aCox,$bReavis$0105909 702 1$aAlderson,$bWroe 801 0$aIT$bUNINA$gRICA$2UNIMARC 901 $aBK 912 $a990002600580403321 952 $a4-0-95-TI$b2391$fECA 959 $aECA 996 $aTheory in marketing$9434393 997 $aUNINA DB $aING01