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200 1 $a˜Il œmarketing tribale$elegame, comunitą, autenticitą come valori del marketing mediterraneo$fBernard Cova$gtraduzione di Massimo Scotti
210   $aMilano $cIl Sole 24 Ore $d2003
215   $aXIII, 167 p.$cfig.$d22 cm
300   $aInclude bibliografia e indice
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700  1$aCova$b, Bernard$3RMLV179250$0438038
702  1$aScotti$b, Massimo$3RMLV179249
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850   $aIT-FR0098          
899   $aBiblioteca Area Giuridico Economica$bFR0098          
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950  0$aBiblioteca Area Giuridico Economica$d 53TER       658.8/99$e 53VM 0000479895  VM                        barcode:ECO012668. - Inventario:6302. - Fondo:Sala consultazioneVM$fA $h20040927$i20121204
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996   $aMarketing tribale$968342
997   $aUNICAS