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200 10$aInnovation X$b[electronic resource] $ewhy a company's toughest problems are its greatest advantage /$fAdam Richardson
210   $aSan Francisco, CA $cJossey-Bass$dc2010
215   $a1 online resource (259 p.)
300   $aDescription based upon print version of record.
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320   $aIncludes bibliographical references and index.
327   $aInnovation X: Why a Company's Toughest Problems Are Its Greatest Advantage; Contents; Introduction; Prologue; Chapter 1: Living in an X-Problem World; Chapter 2: The Innovation X Framework; Chapter 3: Immersion; Chapter 4: Convergence; Chapter 5: Divergence; Chapter 6: Adaption; Chapter 7: Strategy; Chapter 8: Organization; Chapter 9: Truths; Notes; Bibliography; Acknowledgments; About the Author; Index
330   $aA fresh approach to succeeding with innovation, grounded in insights about rapidly changing customers, competitors and technologies  Written by a director at the award-winning global innovation firm frog design, this vital book shows business leaders and managers how to accomplish truly effective innovation in today's disruptive climate. Richardson shows how business is filled with ""X-problems""- tough new challenges that present massive innovation opportunities, but also risks. Thriving in a world of X-problems requires harnessing four specific approaches: Immersion, Convergence, Div
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