LEADER 01010nam0-2200337---450- 001 990009306610403321 005 20110114104414.0 010 $a978-88-498-2655-5 035 $a000930661 035 $aFED01000930661 035 $a(Aleph)000930661FED01 035 $a000930661 100 $a20110114d2010----km-y0itay50------ba 101 0 $aita 102 $aIT 105 $a--------001cy 200 1 $aInquietudini urbane$eda I love Lucy a Desperate Housewives$fMaria Luisa Fagiani 210 $aSoveria Mannelli (Catanzaro)$cRubbettino$d2010 215 $a107 p.$c22 cm 225 1 $aRubbettino Universitą 320 $aContiene bibl. (pp. 101-107) 610 0 $aCittą$aRappresentazione nella televisione$aStati Uniti 676 $a791.45655$v22$zita 700 1$aFagiani,$bMaria Luisa$0477217 801 0$aIT$bUNINA$gRICA$2UNIMARC 901 $aBK 912 $a990009306610403321 952 $a791.45 FAG 1$b4808$fBFS 959 $aBFS 996 $aInquietudini urbane$9771412 997 $aUNINA LEADER 01402nam0 2200277 450 001 000040728 005 20150604153246.0 100 $a20150603d2015----km-y0itay50------ba 101 0 $aita 102 $aIT 105 $aa---m-------- 200 1 $aForesta ed energia: valutazione tecnico economica per la sostenibilitą della produzione$bTesi di dottorato$fDottorando: Francesco Di Napoli$gCoordinatore: Severino Romano$gTutor: Severino Romano$gCo-tutor: Mario Cozzi 210 $a[Potenza]$d[2015] 215 $a153 p.$cill.$d30 cm. 328 1$aTesi di dottorato: Universitą della Basilicata, Dottorato di ricerca in Economia e ingegneria agro-alimentari, ambientali e forestali, XXVII ciclo, A.a. 2013-2014 676 $a333.73153$v(22. ed.)$9Economia delle risorse naturali ed energia. Terra. Bonifica, ricupero, ripristino 686 $aAGR/01$cEconomia ed estimo rurale 700 1$aDi Napoli,$bFrancesco$0447602 801 0$aIT$bUniversitą della Basilicata - B.I.A.$gREICAT$2unimarc 912 $a000040728 996 $aForesta ed energia: valutazione tecnico economica per la sostenibilit? della produzione$9104683 997 $aUNIBAS CAT $aSTD103$b01$c20150603$lBAS01$h1227 CAT $aTTM$b30$c20150604$lBAS01$h1532 FMT Z30 -1$lBAS01$LBAS01$mBOOK$1BASA2$APolo Tecnico-Scientifico$2TDO$BTesi di Dottorato$3TDA.27c.DF1$640728-10$54072810$820150603$f98$FConsultazione LEADER 01786nam 2200433 450 001 9910810267703321 005 20180722075644.0 010 $a1-4422-5705-9 035 $a(CKB)3710000000933491 035 $a(MiAaPQ)EBC4731332 035 $a(EXLCZ)993710000000933491 100 $a20161111h20172017 uy 0 101 0 $aeng 135 $aurcnu|||||||| 181 $2rdacontent 182 $2rdamedia 183 $2rdacarrier 200 14$aThe activation imperative $ehow to build brands and business by inspiring action /$fWilliam Rosen and Laurence Minsky 210 1$aLanham, Maryland :$cRowman & Littlefield,$d2017. 210 4$d©2017 215 $a1 online resource (223 pages) $ccolor illustrations 300 $aIncludes index. 311 $a1-5381-1466-6 311 $a1-4422-5704-0 327 $aAim for greater roi: the activation imperative method -- Ready, set, aim -- Broadcast, billboards, branding, and more -- Start with the shopper (marketing) -- Connecting with digital, social, and mobile -- Come and get it: content and in-bound marketing -- The importance of being direct (database and CRM, too) -- Join us: the world of participation and promotion marketing -- Are you experiential? -- Now a word from your sponsor(ships) -- Build your relationship(s) with PR and brand journalism -- Aim for optimal activation. 606 $aBranding (Marketing) 606 $aProduct management 615 0$aBranding (Marketing) 615 0$aProduct management. 676 $a658.827 700 $aRosen$b William$f1963-$01693549 702 $aMinsky$b Laurence 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910810267703321 996 $aThe activation imperative$94071418 997 $aUNINA