02658nam0 22003613i 450 VAN010726220221130043353.592978-11-07-03482-2978-11-399-2230-220170111d2014 |0itac50 baengUS|||| |||||After Greenwashingsymbolic corporate environmentalism and societyFrances BowenCambridgeCambridge University press2014XIV, 295 p.23 cmBusinesses promote their environmental awareness through green buildings, eco-labels, sustainability reports, industry pledges and clean technologies. When are these symbols wasteful corporate spin, and when do they signal authentic environmental improvements? Based on twenty years of research, three rich case studies, a strong theoretical model and a range of practical applications, this book provides the first systematic analysis of the drivers and consequences of symbolic corporate environmentalism. It addresses the indirect cost of companies'symbolic actions and develops a new concept of the'social energy penalty'- the cost to society when powerful corporate actors limit the social conversation on environmental problems and their solutions. This thoughtful book develops a set of tools for researchers, regulators and managers to separate useful environmental information from empty corporate spin, and will appeal to researchers and students of corporate responsibility, corporate environmental strategy and sustainable business, as well as environmental practitioners.001VAN01072632001 Organizations and the Natural Environment210 CambridgeCambridge University press.Organizational behaviorVANC032758ECCorporations--Environmental aspectsVANC032759ECEnvironmentalismVANC032760ECSocial responsibility of businessVANC032761ECCambridgeVANL000024BowenFrancesVANV082808721102Cambridge universityVANV107986650ITSOL20221202RICAhttp://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=711624E-book – Accesso al full-text attraverso riconoscimento IP di Ateneo, proxy e/o ShibbolethBIBLIOTECA DEL DIPARTIMENTO DI ECONOMIAIT-CE0106VAN03NVAN0107262BIBLIOTECA DEL DIPARTIMENTO DI ECONOMIA03CONS e-book(711624) 03BDE528 20170111 BuonoAfter Greenwashing1412640UNISOB